Senior Growth & Product Marketing Leader

Adobe; San Francisco (CA); On-site; USD 180,000 - 261,000; Full time

Job summary

Adobe is seeking a seasoned Product Marketer for the Acrobat team. You will identify opportunities for expansion, craft growth strategies, and partner with Product, Marketing, Sales, Finance, and Analytics to drive adoption and value.

You will lead messaging, support pricing strategies, and translate insights into actionable campaigns, leveraging data-driven approaches and strong cross-functional collaboration across a global organization.

Qualifications

• BS/BA with 10+ years of marketing experience.
• MBA or equivalent experience preferred.
• Product Marketing knowledge with consumer and/or small business.
• Analytical, proficient in dashboards and market research.
• Applies insights to advise decisions and strategic direction.
• Strong cross‑functional leadership across teams.
• Global cultural sensitivity and experience with international teams.
• Outstanding communication skills and program management.

Responsibilities

• Drive business growth by identifying marketing opportunities, defining a clear cohesive strategy and approach.
• Work closely with Product teams to identify and nurture new products and features.
• Develop compelling value proposition messaging for products to convince prospects to try, buy, and adopt our software.
• Partner across Marketing, Sales, Finance, Product, and Analytics teams to define strategic priorities.
• Translate strategies into marketing initiatives with key cross-functional marketing teams.
• Be a steward of the business, understanding financial impact, growth levers, and dashboard metrics.
• Collaborate with research and insights teams to understand business trends and develop insights for growth.
• Understand pricing strategies, freemium models, lineup, and promotion pricing.

Skills

Marketing strategy

Cross-functional leadership

Data-driven

Marketing analytics

Communication skills

Product marketing

Education

BS/BA in Marketing or related field

MBA (preferred)

Job description

Adobe is seeking a seasoned Product Marketer for the Acrobat team. You will identify opportunities for expansion, craft growth strategies, and partner with Product, Marketing, Sales, Finance, and Analytics to drive adoption and value.

You will lead messaging, support pricing strategies, and translate insights into actionable campaigns, leveraging data-driven approaches and strong cross-functional collaboration across a global organization.