Senior Director, Product Communications & AI Innovation

Adobe Inc.; San Francisco (CA); On-site; USD 224,000 - 324,000; Full time

Job summary

Adobe Inc. seeks a seasoned Director of Product Communications to lead messaging across the Acrobat, Express, Firefly, Illustrator, Lightroom, Photoshop, Premiere and Creative Cloud portfolio. You will translate complex technology into customer-focused storytelling and manage a high-impact communications program.

You will mentor a nimble team and partner with product, marketing, legal, and communications to drive differentiated messaging for creators and business users alike.

Qualifications

• 12+ years of experience in product communications.
• Ability to translate complex product topics into narratives that resonate with technical and mainstream audiences.
• Experience building and leading high-performing communications teams in a global matrixed organization.
• Storytelling instinct to identify what's newsworthy in a product roadmap and build what's needed to get there.
• Deep proficiency in the product and technology media landscape from trade and tech press to social platforms and creator channels.
• Strong executive presence and judgment with the ability to influence at senior levels while staying hands-on.

Responsibilities

• Own Adobe's core product narratives with an emphasis on generative AI impact for customers and industries.
• Coordinate product storytelling across executive media, customer stories, and thought leadership.
• Drive communications for product announcements, events, and tentpole moments like Adobe MAX and Adobe-owned experiences.
• Build strong relationships with press, creators, and industry voices to drive media strategies and results.
• Analyze emerging trends across generative AI, creativity, productivity, and video innovation to guide Adobe's narrative with product teams.
• Lead and mentor a nimble team delivering product and customer communications.
• Collaborate with product, marketing, social, community, legal, and communications teams to ensure clear, differentiated messaging.

Skills

Product communications

Strategic storytelling

Media relations

Team leadership

Executive presence

Industry media knowledge

Job description

Adobe Inc. seeks a seasoned Director of Product Communications to lead messaging across the Acrobat, Express, Firefly, Illustrator, Lightroom, Photoshop, Premiere and Creative Cloud portfolio. You will translate complex technology into customer-focused storytelling and manage a high-impact communications program.

You will mentor a nimble team and partner with product, marketing, legal, and communications to drive differentiated messaging for creators and business users alike.