Senior Growth Marketing Lead - Remote and Flexible Hours

Egreenservices; Victorville (CA); Hybrid; USD 95,000 - 152,000; Full time

Benefits offered by this job

Flexible hours

Paid sabbaticals

Mentoring program

Job summary

JCPenney is seeking a Digital Marketing Manager in Victorville, CA. You will lead demand-generation efforts, own funnel metrics, and drive cross-functional launches with creative, product, and operations teams.

Relocation or remote work options are available, reflecting a flexible, growth-focused environment. The role demands extensive link-building expertise, 8+ years of trusted marketing experience, and a scrappy, scalable mindset tailored to JCPenney’s ambitious sales goals.

Qualifications

• Will ingness to relocate to Victorville, CA, or to make remote work.
• Fluency in Link Building earned the hard way, not just from a tutorial.
• 8+ years building trust the slow, unglamorous way.
• A JCPenney mindset: scrappy today, scalable tomorrow.
• Cross-functional ease, from Semrush engineers to People Management marketers.

Responsibilities

• Partner with Semrush specialists to align content with demand-generation goals.
• Set and monitor KPIs tied to revenue, retention, and acquisition cost.
• Pitch JCPenney at $95,000 - $152,000 value without apologizing for the price.
• Chase the sales marketing whitespace no rep in CA has worked.
• Draft the cold-outreach copy that survives a manager buyer's inbox.
• Own the funnel from first click to closed-won, top to bottom.
• Coordinate cross-functional launches with creative, product, and operations.

Skills

Link Building

People Management

Cross-functional collaboration

Relocation willingness

Tools

Semrush

Job description

JCPenney is seeking a Digital Marketing Manager in Victorville, CA. You will lead demand-generation efforts, own funnel metrics, and drive cross-functional launches with creative, product, and operations teams.

Relocation or remote work options are available, reflecting a flexible, growth-focused environment. The role demands extensive link-building expertise, 8+ years of trusted marketing experience, and a scrappy, scalable mindset tailored to JCPenney’s ambitious sales goals.