Senior Growth Marketing Lead - B2B PPC & AI

Rithum

Dallas (TX)

Remote

USD 130,000 - 190,000

Full time

9 days ago

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Benefits offered by this job

Health insurance

401(k) match

Paid time off

Holidays

Floating holidays

Sick days

Wellness days

Tuition assistance

Charitable contribution match

Remote work stipend

Job summary

Rithum, the world’s leading commerce network, seeks a Senior Growth Marketing Manager to spearhead digital advertising and client acquisition across online channels with a strong emphasis on B2B Google search marketing. You will own performance strategy end-to-end, partnering with creative, product, and analytics teams to drive ROI and revenue growth.

This role leverages AI to optimize planning, testing, and reporting, builds analytics dashboards, and collaborates with agencies to scale

Qualifications

:8+ years of experience in B2B digital advertising and growth marketing.
Proficiency with Google Ads, Facebook Ads, LinkedIn Ads, Twitter Ads and other channels.
Experience with analytics tools such as Excel, Salesforce, Looker Studio, Tableau, or Domo.
Experience measuring and monitoring performance of brand vs non-brand campaigns.
Experience using AI tools to improve productivity across research, analysis, and automation.

Responsibilities

Spearhead digital advertising strategy and pursue ROI targets with a focus on B2B PPC.
Manage end-to-end PPC and display campaigns including planning, execution, and optimization.
Monitor budgets and optimize spend to maximize ROI and efficiency.
Deeply collaborate with content, creative, product, and analytics teams to align strategies.
Embed AI into planning, testing, reporting, and optimization, sharing best prompts and workflows.