Senior Growth Data Scientist — AI-Driven Marketing

Fora Travel; New York (NY); On-site; USD 130,000 - 185,000; Full time

Benefits offered by this job

Unlimited vacation

Health Insurance

Equity

Job summary

Fora is hiring a Senior Data Scientist to help us scale our marketing and growth initiatives. As our GTM organization grows, we're looking for someone to refine how we measure incrementality and run experiments to help us scale acquisition, engage users, and drive growth across the entire customer lifecycle.

This is a foundational role on the Data Science & Analytics team. You'll operate as a strategic partner to Growth leadership, helping drive decisions around channel investments, funnel

Qualifications

• 5+ years in growth data science, marketing science, or consumer analytics.
• Deep marketing measurement experience — incrementality testing, attribution, and media mix modeling.
• Experience building machine learning models and putting them into production.
• Advanced SQL skills are essential; Python or another scripting language preferred.
• Hands-on experience with a modern cloud data stack and data modeling best practices.
• Experience using LLM tools to accelerate analysis and prototyping.
• Strong communication and storytelling skills.
• Deeply curious with a drive to learn.
• Pragmatic with real-world business impact and collaborative mindset.

Responsibilities

• Drive quantitative rigor in marketing performance measurement.
• Design and analyze incrementality experiments, including geo tests, holdouts, and lift studies.
• Partner with customer acquisition, lifecycle, and membership teams to test new channels and shape growth strategy.
• Own attribution and media mix modeling to guide where the next marketing dollar gets invested.
• Model customer value, propensity, and retention to sharpen customer targeting and personalization.
• Raise the bar across the data team — mentor peers and shape processes, tools, and standards.

Skills

Advanced SQL

Python

LLM tools

Cloud data stack

Experiment design

Attribution modeling

Statistical analysis

Communication skills

Team mentorship

Tools

BigQuery

dbt

Hex

Airbyte

Omni

OpenAI Codex

Job description

Fora is hiring a Senior Data Scientist to help us scale our marketing and growth initiatives. As our GTM organization grows, we're looking for someone to refine how we measure incrementality and run experiments to help us scale acquisition, engage users, and drive growth across the entire customer lifecycle.

This is a foundational role on the Data Science & Analytics team. You'll operate as a strategic partner to Growth leadership, helping drive decisions around channel investments, funnel