Senior Google Ads & AI-Driven Growth Lead

Freedom24; United States; Remote; USD 70,000 - 110,000; Full time

Job summary

Freedom24 is seeking a results-oriented Growth Marketing Specialist with deep expertise in Google Ads and analytics to own search campaigns, optimize remarketing, and leverage AI-powered approaches. You will collaborate with an international team and contribute to cross-market advertising strategies across the US, Europe, and Asia, with remote options.

You will apply data-driven decision making, test ad copy, and drive measurement improvements using GA4, GTM, and attribution models.

Qualifications

• Strong hands-on experience with Google Ads search campaigns.
• Solid understanding of GA4, GTM, offline conversions, attribution.
• Experience with remarketing campaigns.
• Experience putting AI or LLM solutions into use in advertising or analytics.

Responsibilities

• Own the planning, launch, optimisation, and growth of Google Ads search campaigns.
• Develop and optimise remarketing campaigns, audiences, and messaging.
• Use performance data, experiments, and conversion value to guide campaign decisions.
• Improve measurement across GA4, GTM, offline conversions, and attribution.
• Write and test concise ad copy that speaks to different audiences.
• Identify high-impact opportunities for AI agents and LLMs, then implement them in advertising and analytics workflows.
• Build or improve automations that reduce manual work and make campaign insights easier to act on.
• Strong hands-on experience with Google Ads search campaigns and the ability to manage them independently.
• A solid understanding of GA4, GTM, offline conversions, attribution, and value-based optimisation.
• Experience with remarketing campaigns.

Skills

Google Ads

GA4

GTM

Remarketing

AI/LLM in advertising

SQL

Python

Automation

Campaign optimization

Performance marketing

Tools

Google Ads API

APIs

Job description

Freedom24 is seeking a results-oriented Growth Marketing Specialist with deep expertise in Google Ads and analytics to own search campaigns, optimize remarketing, and leverage AI-powered approaches. You will collaborate with an international team and contribute to cross-market advertising strategies across the US, Europe, and Asia, with remote options.

You will apply data-driven decision making, test ad copy, and drive measurement improvements using GA4, GTM, and attribution models.