Senior Google Ads Expert

Freedom24; United States; Remote; USD 70,000 - 110,000; Full time

Job summary

Freedom24 is seeking a results-oriented Growth Marketing Specialist with deep expertise in Google Ads and analytics to own search campaigns, optimize remarketing, and leverage AI-powered approaches. You will collaborate with an international team and contribute to cross-market advertising strategies across the US, Europe, and Asia, with remote options.

You will apply data-driven decision making, test ad copy, and drive measurement improvements using GA4, GTM, and attribution models.

Qualifications

• Strong hands-on experience with Google Ads search campaigns.
• Solid understanding of GA4, GTM, offline conversions, attribution.
• Experience with remarketing campaigns.
• Experience putting AI or LLM solutions into use in advertising or analytics.

Responsibilities

• Own the planning, launch, optimisation, and growth of Google Ads search campaigns.
• Develop and optimise remarketing campaigns, audiences, and messaging.
• Use performance data, experiments, and conversion value to guide campaign decisions.
• Improve measurement across GA4, GTM, offline conversions, and attribution.
• Write and test concise ad copy that speaks to different audiences.
• Identify high-impact opportunities for AI agents and LLMs, then implement them in advertising and analytics workflows.
• Build or improve automations that reduce manual work and make campaign insights easier to act on.
• Strong hands-on experience with Google Ads search campaigns and the ability to manage them independently.
• A solid understanding of GA4, GTM, offline conversions, attribution, and value-based optimisation.
• Experience with remarketing campaigns.

Skills

Google Ads

GA4

GTM

Remarketing

AI/LLM in advertising

SQL

Python

Automation

Campaign optimization

Performance marketing

Tools

Google Ads API

APIs

Job description

Freedom24 is a trusted online broker with expertise in the US, European, and Asian stock markets, registered in Cyprus, and offers a broad range of services in the financial markets.

Freedom Team is a union of highly qualified professionals on the market, bursting with vibrant energy and pioneer ideas. All of us are goal-oriented with a strong belief in teamwork power built on the strength of each of us. We work in a high-paste environment and within cross-functional teams. We are dedicated to achieving the best possible result, and no one thinks he doesn’t make a change.

Our team is open to supporting and onboarding a newcomer into the specific nuances of the brokerage environment. What matters most to us is your genuine interest in developing in this area, willingness to learn, and readiness to build on your existing financial-markets and legal experience.

If you feel like you’re a good fit for us and we are a good fit for you, go ahead and check this position out.

Responsibilities

• Own the planning, launch, optimisation, and growth of Google Ads search campaigns;
• Develop and optimise remarketing campaigns, audiences, and messaging;
• Use performance data, experiments, and conversion value to guide campaign decisions;
• Improve measurement across GA4, GTM, offline conversions, and attribution;
• Write and test concise ad copy that speaks to different audiences;
• Identify high-impact opportunities for AI agents and LLMs, then implement them in advertising and analytics workflows;
• Build or improve automations that reduce manual work and make campaign insights easier to act on.
• Strong hands-on experience with Google Ads search campaigns and the ability to manage them independently;
• A solid understanding of GA4, GTM, offline conversions, attribution, and value-based optimisation;
• Experience with remarketing campaigns;
• An understanding of APIs and practical skills in SQL, Python, or automation tools;
• Experience putting AI or LLM solutions into use in advertising or analytics, with examples of the problems they solved;
• The ability to write clear, effective ad copy;
• An analytical mindset, sound judgement, and the confidence to propose and carry through improvements.
• Ownership of a meaningful area of performance marketing, with scope to influence how the work is done;
• The opportunity to build and apply AI-powered solutions in a live advertising environment;
• An international team and a preferred office location in Cyprus; remote work may be considered;
• Compensation discussed individually, based on your experience and expectations.