Senior Global Product Marketing & Growth Leader

Bio-Rad Laboratories, Inc.

Hercules (CA)

On-site

USD 157,000 - 210,000

Full time

2 days ago
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Benefits offered by this job

Medical plans
HSA funds
Fertility stipend
Life and disability insurance
Parental leave
401k + profit sharing
Stock purchase plan
Mental health platform
Learning & development
Education benefits
Student debt relief
Pet insurance
Wellness programs
Paid time off
Employee resource groups

Job summary

Bio-Rad Laboratories, Inc. seeks a Senior Global Product Marketing Manager based in Hercules, CA to drive product-line growth from launch through obsolescence.

You will translate segment strategy into informed product plans, pricing, positioning, and competitive response, collaborating with Market Access, Scientific Affairs, Regional Marketing, Commercial, and Supply Chain under senior leadership. You’ll shape lifecycle optimization, market research, VOC, TAM/SAM, and multi-market roadmaps,

Qualifications

  • Advanced degree (Master’s, PhD) or equivalent is desirable.

Responsibilities

  • Drive product-line growth from launch through on-market support to obsolescence.
  • Translate segment strategy into product-line plans, pricing, positioning, and competitive response.
  • Collaborate with Market Access, Scientific Affairs, Regional Marketing, Commercial, and Supply Chain under senior leadership.
  • Execute lifecycle management, sustaining prioritization, and CAPA as needed.
  • Conduct market research, VOC, TAM/SAM analysis, and competitive intelligence to shape roadmaps.

Education

Advanced degree (Master’s, PhD)

Job description

Bio-Rad Laboratories, Inc. seeks a Senior Global Product Marketing Manager based in Hercules, CA to drive product-line growth from launch through obsolescence.

You will translate segment strategy into informed product plans, pricing, positioning, and competitive response, collaborating with Market Access, Scientific Affairs, Regional Marketing, Commercial, and Supply Chain under senior leadership. You’ll shape lifecycle optimization, market research, VOC, TAM/SAM, and multi-market roadmaps,

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