Senior Gaming Brand Partnerships Lead - Remote

Wwshemi; San Mateo (CA); Híbrido; USD 155.000 - 233.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Medical, dental, vision insurance

401(k) with matching

Paid time off

Wellness program

Employee discounts for Sony products

Potential bonus

Descripción de la vacante

Sony Interactive Entertainment in San Mateo, CA is seeking a Senior Partnerships Brand Manager to lead strategic collaborations for PlayStation, driving awareness and engagement across first-party titles. You will partner with studios, marketing teams, and external brands to craft compelling programs that connect audiences with iconic games.

The role requires 8+ years in brand partnerships or related fields, a strong ability to manage complex partnerships, and a passion for gaming.

Formación

• Bachelor’s degree or equivalent experience required.
• 8+ years of experience in brand partnerships or related field.
• Gaming industry experience preferred and strong collaboration with studios/partners.
• Experience delivering partnerships from opportunity to activation and measurement.

Responsabilidades

• Identify and develop brand partnership opportunities across consumer goods, fashion, lifestyle, and related categories to support PlayStation brand and title priorities.
• Lead partnerships from concept and outreach through negotiation, contracting, creative development, launch and evaluation.
• Collaborate with Studios, Games Marketing, Legal, Finance, Procurement, PR, Social, Influencer, Events, Creative, Media and local markets to integrate programs.

Conocimientos

Brand partnerships

Business development

Integrated marketing

Licensing

Relationship management

Budgeting & ROI

Storytelling & presentation

Project management

Cultural curiosity

Travel readiness

Collaboration across teams

Educación

Bachelor’s degree in marketing, business, communications or related field

Descripción del empleo

Sony Interactive Entertainment in San Mateo, CA is seeking a Senior Partnerships Brand Manager to lead strategic collaborations for PlayStation, driving awareness and engagement across first-party titles. You will partner with studios, marketing teams, and external brands to craft compelling programs that connect audiences with iconic games.

The role requires 8+ years in brand partnerships or related fields, a strong ability to manage complex partnerships, and a passion for gaming.