Senior Field Marketing Manager — Regional Growth & Partnerships

Drata; San Francisco (CA); On-site; USD 170,000 - 200,000; Full time

Benefits offered by this job

Stock equity

Health coverage

401(k) plan

Life insurance

Parental leave

Fertility benefits

Professional stipends

Flexible vacation

Job summary

Drata is seeking a Senior Field Marketing Manager to lead regional field marketing programs in the AMER region, focusing on pipeline impact across Commercial and Enterprise segments. You will own the regional strategy and execute programs spanning trade shows, executive events, and partner-driven sponsorships to drive measurable growth.

The role requires 7+ years in B2B marketing, strong cross-functional collaboration, and willingness to travel 25–35%.

Qualifications

• 7+ years in B2B field/ regional marketing or integrated marketing.
• Proven success leading in-person and virtual programs that create pipeline.
• Experience tailoring programs for executive vs practitioner audiences.
• Strong relationship-building across sales, vendors, and partners.
• Willingness to travel 25–35% for events and engagements.

Responsibilities

• Own field marketing strategy and execution for a defined AMER region (US).
• Translate strategy into a regional field marketing plan supporting Commercial and Enterprise growth.
• Develop programs across trade shows, executive programs, Drata-led events, hospitality events with partners, and partner-sponsorships.
• Design programs for executive and practitioner audiences by segment and market.
• Pilot differentiated event ideas and determine what to refine, repeat, scale, or stop.
• Build relationships across SDRs, AEs, sales leaders, vendors, and partners for alignment.
• Oversee end-to-end execution: planning, promotion, logistics, follow-up, optimization.
• Measure performance via meetings, pipeline contribution, and program effectiveness.
• Provide leadership with clear recommendations on investments and tests.

Skills

Field marketing

Event marketing

ABM

Vendor partnerships

Cross-functional collaboration

Job description

Drata is seeking a Senior Field Marketing Manager to lead regional field marketing programs in the AMER region, focusing on pipeline impact across Commercial and Enterprise segments. You will own the regional strategy and execute programs spanning trade shows, executive events, and partner-driven sponsorships to drive measurable growth.

The role requires 7+ years in B2B marketing, strong cross-functional collaboration, and willingness to travel 25–35%.