Senior Field Marketing Manager, East Coast, US

Drata; San Francisco (CA); Presencial; USD 170 000 - 200 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Stock equity

Health coverage

401(k) plan

Life insurance

Parental leave

Fertility benefits

Professional stipends

Flexible vacation

Resumo da oferta

Drata is seeking a Senior Field Marketing Manager to lead regional field marketing programs in the AMER region, focusing on pipeline impact across Commercial and Enterprise segments. You will own the regional strategy and execute programs spanning trade shows, executive events, and partner-driven sponsorships to drive measurable growth.

The role requires 7+ years in B2B marketing, strong cross-functional collaboration, and willingness to travel 25–35%.

Qualificações

• 7+ years in B2B field/ regional marketing or integrated marketing.
• Proven success leading in-person and virtual programs that create pipeline.
• Experience tailoring programs for executive vs practitioner audiences.
• Strong relationship-building across sales, vendors, and partners.
• Willingness to travel 25–35% for events and engagements.

Responsabilidades

• Own field marketing strategy and execution for a defined AMER region (US).
• Translate strategy into a regional field marketing plan supporting Commercial and Enterprise growth.
• Develop programs across trade shows, executive programs, Drata-led events, hospitality events with partners, and partner-sponsorships.
• Design programs for executive and practitioner audiences by segment and market.
• Pilot differentiated event ideas and determine what to refine, repeat, scale, or stop.
• Build relationships across SDRs, AEs, sales leaders, vendors, and partners for alignment.
• Oversee end-to-end execution: planning, promotion, logistics, follow-up, optimization.
• Measure performance via meetings, pipeline contribution, and program effectiveness.
• Provide leadership with clear recommendations on investments and tests.

Conhecimentos

Field marketing

Event marketing

ABM

Vendor partnerships

Cross-functional collaboration

Descrição da oferta de emprego

Our Mission & Values

At Drata, we help companies earn and keep the trust of their users, customers, partners, and prospects. We’re the proof layer that shows great companies deserve the trust they aim to build.

We live our values every day. Built on Trust means consistency is everything. Act with Integrity by always doing the right thing. Being Customer-Obsessed keeps the people we serve at the center of our work. Competitive Fire drives us to push ourselves harder than anyone else. Diversity brings unique perspectives that lead to better solutions. Automation First ensures we save time and money by making efficiency a priority.

Our Culture & Work Style

At Drata, we’re not just building software - we’re building a mindset. Everything we do springs from:

• Be a Driver (Owner‑Operator Mentality): Own your work. Improve relentlessly. Deliver results.
• Move at Drata Speed (Precision & Velocity): Fast decisions. Quick learning. Immediate impact.
• Stay Mission-Driven (Customer‑Obsessed): Challenge assumptions. Deliver value. Stay hungry.

If you thrive when you’re empowered, energized, and working with smart, mission-driven people, you’ll feel at home here.

Why Join The Drata Team?

The best way to understand the Driver’s Mindset is to see it in action. We’re an award‑winning, mission‑driven team of 600+ people worldwide, united by a culture that values trust, speed, and continuous growth.

• See the Speed: Watch our CEO, Adam Markowitz, discuss the hyper‑growth journey, from $0 to $100M ARR in just four years
• Hear the Voice of the Team: Explore our "Life at Drata" page for employee testimonials on our collaborative and the growth opportunities available.
• Experience the Impact: See why we are consistently recognized on Fortune's Best Workplaces lists.
• Connect with Us on Socials: LinkedIn - follow us for company updates, employee stories, and career news.

Job Summary

Drata is looking for a Senior Field Marketing Manager to build and execute regional field marketing programs that drive pipeline and revenue impact across our Commercial and Enterprise business.

This role is suited for a results‑oriented, savvy field marketer who understands how to build programs that contribute to pipeline growth and measurable business impact. The right candidate brings strong commercial judgment, creative ideas, and the ability to turn strategy into high‑impact programs that perform. They know how to build trust across sales, vendors, and partners, tailor experiences for executive and practitioner audiences, and see programs through from idea to follow‑up with a clear focus on results.

What You’ll Do

• Own field marketing strategy and execution for a defined AMER region, setting market priorities, regional coverage, and program mix across the U.S.
• Translate strategy into a regional field marketing plan that supports Commercial and Enterprise growth in priority markets.
• Develop and manage programs across trade shows, vendor‑led executive programs, Drata‑led account‑focused events, hospitality events with partners, and partner‑supported sponsorship opportunities.
• Design programs for executive and practitioner audiences, adapting format, messaging, and experience by segment, persona, and market.
• Pilot differentiated event ideas and determine what to refine, repeat, scale, or stop.
• Build strong relationships across SDRs, AEs, sales leaders, vendors, and partners to drive alignment and program success.
• Own end‑to‑end execution, including planning, promotion, logistics, follow‑up, and post‑program optimization.
• Measure performance through meetings, engagement, pipeline contribution, and overall program effectiveness.
• Bring clear recommendations to leadership on where to invest, what to test, and how to improve regional field performance over time.

What You’ll Bring

• 7+ years of experience in B2B field marketing, regional marketing, event marketing, or integrated marketing.
• A track record of leading in‑person and virtual programs that drive pipeline and revenue growth.
• Experience building programs for executive and practitioner audiences.
• Strong relationship‑building skills and the ability to earn trust quickly across sales, marketing, vendors, and external partners.
• Sound judgment on program mix, audience strategy, and where to invest time and budget for the greatest impact.
• A creative mindset paired with strong execution, follow‑through, and measurable results.
• Comfort operating in a fast‑paced environment where some processes are still being built or refined.
• This role requires travel across the assigned region based on event cadence and business needs.
• Excellent communication, organization, and project management skills.
• Experience in B2B SaaS, cybersecurity, compliance, or a related technology space is preferred.
• Willingness to travel 25–35% for Drata and partner events, conferences, team offsites, and other in‑person company engagements.

How We Support You

At Drata, our people are our strongest advantage—and we prove it with support that exceeds industry standards. Our total rewards package is designed to power your well‑being, accelerate your growth, and keep your work‑life balance thriving.

Explore how we invest in your Life at Drata.

• Shared Success: We provide stock equity to ensure that as the company grows, you share directly in that success. Equity gives every employee a sense of ownership and the opportunity to celebrate our wins together—because your contributions don’t just support our progress; they help drive our collective success.
• Health & Wellness: Up to 100% employer‑paid premiums for medical, dental, and vision coverage for employees and their dependents, along with comprehensive wellness benefits and healthcare concierge services designed to support your needs beyond traditional insurance.
• Financial Well‑being: A comprehensive suite of financial benefits, including a 401(k) plan, company‑paid life and disability insurance, tax‑advantaged spending accounts, and a range of discounted voluntary offerings to help you customize and strengthen your overall financial position.
• Family Support: We want to support you in life's most important moments, so we offer a paid Parental Leave policy, after six months of employment. Employees also receive access to Kindbody fertility and family‑building benefits and dedicated leave specialists who help guide you through the entire process.
• Growth & Development: Generous annual stipends for both professional and personal development, empowering you to invest in your continued growth. You’ll also have access to a wide range of internal learning opportunities, ensuring you can build new skills, deepen your expertise, and advance your career with confidence.
• Time Off & Flexibility: We believe that to do your best work, you should get the time you need for rest, rejuvenation and recovery. Drata offers a flexible vacation policy, paid holidays, and other perks to recharge.

This role will receive a competitive base salary, benefits, and stock, typically in the form of Restricted Stock Units (RSUs). The applicable salary range for this role for each US‑based role is based on where the employee works and is aligned to one of 3 tiers based on the cost of labor for that geographic area. The expected ranges for this role are set forth below, subject to change.

• Tier 1: $170,300 - $200,300
• Tier 2: $153,300 - $189,300
• Tier 3: $136,200 - $168,200

You can view which tier applies to where you plan to work here. A variety of factors are considered when determining someone’s leveling and compensation–including a candidate’s professional background and experience. These ranges may be modified in the future and final offer amounts may vary from the amounts listed above.