Senior Engagement Marketing Manager, Email & Push (Remote)

Remote; San Francisco (CA); A distancia; USD 96.000 - 180.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Equity participation

Comprehensive medical, dental, and vis

Flexible paid time off

11 paid holidays

Company-wide holiday shutdown

New parent leave

Mental health support

Paid sabbatical after five years

FSAs and HSA with employer monthly con

Monthly wellness stipend

Wi‑Fi stipend for remote employees

Work-from-home equipment stipend

Coworking space subsidy

Employee Resource Groups and community

Hackathons and team events

8 hours of paid volunteer time off per

401(k) plan with 4% employer match

Financial wellness resources and CFP

Employer-paid disability and life保险

Descripción de la vacante

Remote is seeking a data-driven Staff Marketing Manager to shape and scale customer engagement across email and push channels. You will own the full lifecycle of engagement initiatives, from identifying growth opportunities and launching campaigns to experimentation, optimization, and performance measurement.

You will collaborate with Product, Engineering, Analytics, Data Science, and Design to turn customer insights into measurable business outcomes.

Formación

• At least 7 years of professional experience in marketing or a related field with data-driven approaches.
• Strong analytical capabilities to extract insights, guide strategy, and show business impact.
• Hands-on experience with Braze, Iterable, or Salesforce Marketing Cloud.
• Experience managing marketing budgets and reporting on KPIs.
• Excellent cross-functional collaboration and stakeholder management.
• AI literacy and ability to leverage AI/tools to improve workflows.

Responsabilidades

• Own the end-to-end email and push notification strategy, including planning, execution, experimentation, performance analysis, optimization, and scaling.
• Develop and evolve the customer engagement roadmap based on insights and priorities.
• Design and launch campaigns using segmentation and personalization to improve engagement, retention, and lifetime value.
• Partner with Product, Engineering, Analytics, and Data Science to enhance engagement infrastructure and targeting.
• Define performance measurement and ROI frameworks for email and push channels.
• Design and execute A/B tests across creative assets, pages, audiences, and experiences.
• Analyze campaign performance and customer behavior to identify opportunities and improvements.
• Communicate results and trade-offs to stakeholders and leadership to influence strategy.
• Mentor colleagues and identify operational risks with actionable solutions.

Conocimientos

Data-driven mindset

Analytical thinking

Stakeholder management

Cross-functional collaboration

AI literacy

Educación

Bachelor's degree in technical discipline or equivalent

Herramientas

Braze

Iterable

Salesforce Marketing Cloud

SQL

HTML

Descripción del empleo

Remote is seeking a data-driven Staff Marketing Manager to shape and scale customer engagement across email and push channels. You will own the full lifecycle of engagement initiatives, from identifying growth opportunities and launching campaigns to experimentation, optimization, and performance measurement.

You will collaborate with Product, Engineering, Analytics, Data Science, and Design to turn customer insights into measurable business outcomes.