Senior Email Marketing Specialist - Salesforce Journeys

CardWorks Financial Group; Lampton (UT); Hybrid; USD 65,000 - 90,000; Full time

Benefits offered by this job

Medical, Dental, Vision

401(k) with company match

Wellness programs

Paid vacation & sick days

Bank holidays

Life and AD&D insurance

Employee engagement activities

Job summary

Merrick Bank in South Jordan, Utah, is seeking a Senior Email Marketing Specialist to lead customer email campaigns. You will build and configure campaigns in Salesforce Marketing Cloud, ensure accurate audience targeting, and collaborate with internal teams and agency partners to deliver journeys and automations on schedule.

The role emphasizes detailed QA, data-driven analysis, and precise documentation, with on-site work two days a week in a hybrid environment.

Qualifications

• Experience in marketing operations and campaign execution.
• Strong analytical problem solving and attention to detail.
• Ability to communicate clearly with internal stakeholders.

Responsibilities

• Execute customer email campaigns in Salesforce Marketing Cloud.
• Build and configure campaign emails with personalization and tracking.
• Partner with agency resources and internal teams for journeys and automations.
• Perform QA and pre-deployment validation of campaigns.
• Troubleshoot issues and coordinate with partners to resolve.
• Support post-campaign analysis and deliver campaign data for stakeholders.
• Maintain campaign documentation and configuration standards.
• Identify opportunities to improve workflows and reduce deployment risk.

Skills

Campaign execution

Analytical thinking

Attention to detail

Communication

Documentation

Tools

Salesforce Marketing Cloud

Data Extensions

Job description

Merrick Bank in South Jordan, Utah, is seeking a Senior Email Marketing Specialist to lead customer email campaigns. You will build and configure campaigns in Salesforce Marketing Cloud, ensure accurate audience targeting, and collaborate with internal teams and agency partners to deliver journeys and automations on schedule.

The role emphasizes detailed QA, data-driven analysis, and precise documentation, with on-site work two days a week in a hybrid environment.