Senior Email Channel Lead (AMPscript & HTML)

Bank of America; Charlotte (NC); On-site; USD 109,000 - 154,000; Full time

Benefits offered by this job

Benefits eligible

Discretionary incentive

Job summary

Bank of America is seeking an Email Production Manager to lead end-to-end email campaigns within the Email Channel. You will own build, testing, deployment, and QA, ensuring campaigns meet timing, content, and compliance standards.

In this role, you will collaborate with line of business stakeholders, technology teams, compliance, analytics, and vendors; you will optimize workflows and maintain assets using Salesforce Marketing Cloud, AMPscript, and HTML.

Qualifications

• Proven experience in email production, execution, and operational delivery.
• Deep hands on experience with Salesforce Marketing Cloud, including AMPscript and HTML for email development, execution, and troubleshooting.
• Strong project and relationship management skills, with the ability to influence and collaborate across large, cross functional teams.
• Demonstrated ability to manage multiple concurrent assignments independently while meeting strict execution timelines.
• Exceptional attention to detail, with proven experience performing quality control and audit checks.
• Strong written, verbal, analytical, and organizational skills.
• Proficiency in Microsoft Office products, particularly Excel and PowerPoint.
• Demonstrated ability to identify opportunities for innovation and continuous improvement.

Responsibilities

• Own end to end email production, including build, setup, testing, quality assurance, and deployment.
• Partner cross functionally with line of business stakeholders, technology teams, compliance partners, analytics, creative agencies, and email vendors to execute campaigns.
• Manage production timelines and dependencies, ensuring deliverables are completed accurately and on schedule.
• Coordinate and execute comprehensive email testing across teams to validate content, targeting, rendering, and compliance.
• Develop, modify, and maintain email assets using HTML and dynamic content logic as needed.
• Enforce production standards, best practices, and quality controls to minimize defects and redeployments.
• Identify opportunities to improve workflows, tools, and processes to increase efficiency and execution quality.

Skills

Email production

Project management

Cross-functional collaboration

Attention to detail

Excel

PowerPoint

SQL

Campaign analysis

Education

High School Diploma / GED

Tools

Salesforce Marketing Cloud

AMPscript

HTML

Job description

Bank of America is seeking an Email Production Manager to lead end-to-end email campaigns within the Email Channel. You will own build, testing, deployment, and QA, ensuring campaigns meet timing, content, and compliance standards.

In this role, you will collaborate with line of business stakeholders, technology teams, compliance, analytics, and vendors; you will optimize workflows and maintain assets using Salesforce Marketing Cloud, AMPscript, and HTML.