Senior Ecommerce & Performance Marketing Product Lead

Quadient; Madrid (IA); Hybrid; USD 90,000 - 150,000; Full time

Benefits offered by this job

Flexible work

Online learning access

Inclusive community

Total rewards package

Wellbeing program

Job summary

Quadient is seeking a Product Owner to lead the Ecommerce roadmap and MarTech capabilities, collaborating with marketing, Ecommerce, and tech teams to deliver data-driven solutions that enhance customer experience and optimize paid media performance. You will drive identity resolution, audience segmentation, and CDP integration while ensuring privacy compliance across marketing technologies.

This role offers a hybrid work model with global opportunity and growth within a diverse,

Qualifications

• Experience as a Product Owner in Ecommerce and MarTech.
• Strong knowledge of Ecommerce platforms, CDP, DSPs, and performance marketing tech.
• Experience with identity resolution and audience segmentation.
• Familiarity with paid media optimization techniques like retargeting.
• Understanding of attribution modeling and ROI analysis for paid campaigns.
• Excellent stakeholder management and cross-functional teamwork.

Responsibilities

• Define and own the Ecommerce product roadmap.
• Collaborate with the Ecommerce team to prioritise features for mail and eShop.
• Drive conversion with analytics, personalisation, A/B testing, promotions.
• Work with technology teams for timely delivery of roadmap initiatives.
• Drive the implementation of CDP capabilities to unify customer profiles.
• Enable identity resolution and build robust audience segments.
• Onboard audience segments into paid media platforms for targeting.
• Implement strategies for paid media optimization using CDP data.
• Oversee CDP integration with DSPs to activate audiences.
• Apply attribution models and measure ROI on paid media.
• Ensure privacy compliance and data governance across marketing tech.
• Act as liaison between marketing, Ecommerce and technology teams.
• Provide guidance on segmentation and campaign automation.
• Monitor and report on key performance metrics.

Skills

Product Owner

Ecommerce

MarTech

CDP

DSPs

Performance marketing

Identity resolution

Audience segmentation

ROI analysis

Stakeholder management

Tools

Intershop

Google Tag Manager

Google Analytics

Google Ads

Job description

Quadient is seeking a Product Owner to lead the Ecommerce roadmap and MarTech capabilities, collaborating with marketing, Ecommerce, and tech teams to deliver data-driven solutions that enhance customer experience and optimize paid media performance. You will drive identity resolution, audience segmentation, and CDP integration while ensuring privacy compliance across marketing technologies.

This role offers a hybrid work model with global opportunity and growth within a diverse,