Senior Director, Probes Product Marketing

FormFactor Inc.; Livermore (CA); On-site; USD 224,000 - 294,000; Full time

Benefits offered by this job

Medical, Dental, Vision

401(k) with company match

Employee stock purchase plan (ESPP)

Paid time off

Profit-sharing bonuses

Flexible spending accounts

Job summary

FormFactor, Inc. in Livermore, CA, seeks a Senior Director of Product Marketing to own the commercial strategy for the Probes Business Unit globally. You will define how the business wins market share, price products, and communicate value across portfolios and end markets.

You will lead Regional Marketing, align with Product Line Management, build demand forecasts, and drive roadmap and customer agreements with key accounts.

Qualifications

• Bachelor’s degree in engineering, business, or a related field is required.
• MBA or advanced technical degree preferred.
• 14+ years of related experience, including leadership roles, with a focus on product marketing and commercial strategy.

Responsibilities

• Own the market share strategy for the Probes BU by end market, portfolio, customer and region.
• Define where to compete and how to win using market sizing, segmentation, and competitive intelligence.
• Translate share goals into account-specific plans, including pricing approaches and long-term volume agreements.
• Lead the Regional Marketing function and support account managers with pricing guidance and agreement structures.

Skills

Business Case Development

Capacity Planning

Commercial Strategies

Consultative Selling

Contract Negotiations

Cross-Functional Leadership

Customer Contracts

Customer Relationship Management

Demand Forecasting

Executive Engagement

Go-to-Market Strategies

Market Analysis

Marketing Strategies

Pricing Strategies

Product Marketing

Regional Marketing

Semiconductor Manufacturing

Stakeholder Management

Team Leadership

Education

Bachelor's degree in engineering, business, or a related field

MBA or advanced technical degree preferred

Job description

FormFactor, Inc. in Livermore, CA, seeks a Senior Director of Product Marketing to own the commercial strategy for the Probes Business Unit globally. You will define how the business wins market share, price products, and communicate value across portfolios and end markets.

You will lead Regional Marketing, align with Product Line Management, build demand forecasts, and drive roadmap and customer agreements with key accounts.