Senior Director, Paid Search Strategy

Publicis Groupe; Chicago (IL); Híbrido; USD 97 000 - 140 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Paid Family Care

Adoption Support

Pet Adoption Support

Wellness offerings and benefits

Resumo da oferta

Starcom in the United States is seeking an Associate Director, Paid Search to lead paid search programs across key client accounts. You will mentor Managers and Analysts, shape strategic direction, and drive data-driven decisions in a fast-paced, matrix environment.

You will collaborate with cross-channel teams to deliver scalable search programs that balance innovation, performance, and operational rigor.

Qualificações

• 5+ years of paid media experience, with a strong focus on paid search/SEM.
• 2–4+ years of digital marketing experience across search, social, and/or display.
• 2+ years of people management experience with a proven ability to lead and develop teams.
• Deep understanding of paid search platforms, bid management and analytics platforms, performance metrics, and optimization strategies.

Responsabilidades

• Own paid search strategy and performance for assigned accounts, aligned to client business objectives.
• Act as a senior client partner, leading performance discussions, planning conversations, and strategic presentations.
• Develop cross-platform paid search roadmaps, including testing, optimization, and growth initiatives.
• Partner with analytics, programmatic, paid social, and broader media teams to deliver integrated recommendations.
• Oversee campaign structure, budgeting, forecasting, and pacing to ensure performance and financial accountability.

Conhecimentos

Paid media

Paid search/SEM

Digital marketing

People management

Analytics

Stakeholder communication

Formação académica

Bachelor’s degree preferred

Descrição da oferta de emprego

Starcom in the United States is seeking an Associate Director, Paid Search to lead paid search programs across key client accounts. You will mentor Managers and Analysts, shape strategic direction, and drive data-driven decisions in a fast-paced, matrix environment.

You will collaborate with cross-channel teams to deliver scalable search programs that balance innovation, performance, and operational rigor.