Senior Director of Lighting Market Development

Motive Companies, LLC; Brea (CA); On-site; USD 90,000 - 125,000; Full time

Job summary

Smartsearchonline seeks a Director of Business Development to lead the U.S. market entry for a new patented lighting technology.

You will identify opportunities, build relationships with decision-makers, and drive revenue through strategic partnerships and direct sales. You will report to executive leadership and shape go-to-market strategy, pricing, and channel development while traveling ~20% for market development and industry events.

Qualifications

• 5+ years of successful B2B sales or business development experience.
• Direct lighting industry sales experience required.
• Strong knowledge of the U.S. lighting market and how lighting products are sold, specified, distributed, and brought to market.
• Proven ability to generate new business rather than relying solely on existing accounts or inbound opportunities.
• Experience launching or introducing new lighting products into the marketplace.
• Established relationships within the lighting industry strongly preferred.
• Experience developing business with distributors, showrooms, designers, specifiers, hospitality groups, retailers, builders, or other relevant channels.
• Strong understanding of sales pipelines, forecasting, pricing, negotiation, and revenue goals.
• Travel approximately 20%+ as needed.

Responsibilities

• Develop and execute the U.S. business development strategy for new lighting product lines.
• Build a pipeline from the ground up through proactive outreach, networking, referrals, industry relationships, and market activity.
• Identify and pursue opportunities across lighting, home décor, hospitality, design, distribution, wholesale, and other relevant commercial channels.
• Develop relationships with lighting distributors, showrooms, designers, specifiers, hospitality groups, retailers, builders, and other strategic partners.
• Introduce new patented lighting products and clearly communicate their value, differentiation, and market potential.
• Identify potential strategic partnerships and creative routes to market beyond traditional sales channels.
• Own opportunities from initial introduction through presentation, negotiation, close, and ongoing relationship development.
• Develop proposals, sales programs, pricing recommendations, and presentations based on customer and market needs.
• Establish sales goals, pipeline expectations, forecasts, and business development priorities.
• Bring real-time market feedback to leadership and the product team to help guide positioning, product development, pricing, and future opportunities.
• Represent the company at lighting industry trade shows, conferences, customer meetings, and other market events.
• Work directly with the CEO, VP of Operations, and Product Innovation/Market Strategy leadership to successfully commercialize new products.

Skills

B2B sales

Lighting sales

Relationship building

Market knowledge

Sales pipeline

Education

Bachelor's degree in Business/Marketing or related

Job description

Smartsearchonline seeks a Director of Business Development to lead the U.S. market entry for a new patented lighting technology.

You will identify opportunities, build relationships with decision-makers, and drive revenue through strategic partnerships and direct sales. You will report to executive leadership and shape go-to-market strategy, pricing, and channel development while traveling ~20% for market development and industry events.