Senior Director, Marketing Tech & Data Platforms

ITSMF; Plano (TX); Vor Ort; USD 226.000 - 306.000; Vollzeit

Zusammenfassung

Fannie Mae is seeking a Senior Director of Marketing Technology & Engineering to lead teams that design, build, and optimize the marketing tech stack and data ecosystem. You will partner with Marketing, IT, and Data leaders to translate objectives into scalable tech solutions and roadmaps.

Role emphasizes executive communication, platform security, modernization, and enterprise search capabilities, including AI-enabled initiatives. Onsite work at designated offices is expected.

Qualifikationen

• Bachelor’s degree in computer science, computer engineering, information technology, or related field.
• Experience in marketing technology, digital tech, or enterprise applications.
• Experience partnering with marketing to translate needs into capabilities and software.
• Experience leading cross-functional teams.
• CMS experience with Drupal strongly preferred; Salesforce Marketing Cloud experience a plus.

Aufgaben

• Define and execute the marketing technology strategy, architecture, and roadmap.
• Monitor tech trends and drive adoption of innovative solutions.
• Provide disciplined financial leadership for tech investments.
• Lead UX and Design Thinking to create customer-centric experiences.
• Oversee Salesforce Marketing Cloud, Drupal CMS, GA, and data platforms.
• Ensure platforms are secure, scalable, and compliant with governance standards.
• Guide platform modernization, upgrades, and vendor relationships.

Kenntnisse

Marketing technology strategy

Technical team leadership

Executive communication

Marketing data analytics

Campaign measurement

Ausbildung

Bachelor’s degree in CS/IT or related field

Master’s degree preferred

Tools

Salesforce Marketing Cloud

Drupal CMS

Google Analytics

AWS Data warehousing

CDP/Customer 360

Coveo

Jobbeschreibung

Fannie Mae is seeking a Senior Director of Marketing Technology & Engineering to lead teams that design, build, and optimize the marketing tech stack and data ecosystem. You will partner with Marketing, IT, and Data leaders to translate objectives into scalable tech solutions and roadmaps.

Role emphasizes executive communication, platform security, modernization, and enterprise search capabilities, including AI-enabled initiatives. Onsite work at designated offices is expected.