Senior Director, Marketing Strategy, Analytics & Innovation

Warmada; United States; Remote; USD 268,000 - 335,000; Full time

Job summary

Twilio is seeking a Sr. Director, Marketing Strategy & Analytics to lead a global marketing program powered by data storytelling and strategic insight that drives growth and customer engagement.

You will build and mentor a high-impact team, shape future marketing directions, own quarterly and annual planning, and partner with Marketing, Finance and GTM to align growth initiatives. This remote-friendly role is based in the US and offers equity opportunities, competitive compensation, and a

Qualifications

• Bachelor’s degree in Marketing, Business, Analytics or related field.
• 10+ years in marketing strategy and data analytics with 5+ years of leadership.
• Expertise with analytics and BI tools (Tableau, Salesforce).
• Strong communication and cross-functional collaboration skills.

Responsibilities

• Create a forward-looking point of view on the future of marketing and how we’ll drive success.
• Define and drive global marketing strategies from data and insights.
• Build and mentor the marketing strategy and data analytics team.
• Lead quarterly and annual planning and target setting.
• Coordinate marketing cadences to ensure actionable outcomes.
• Partner with Marketing, Finance and GTM to align growth strategies.
• Own marketing spend optimization and executive-ready dashboards.
• Monitor trends and identify new growth opportunities and threats.

Skills

Marketing strategy

Data analytics

People leadership

Storytelling

Cross-functional collaboration

Communication

Education

Bachelor's degree in Marketing/Business/Analytics

MBA (optional)

Tools

Tableau

Salesforce

Job description

Twilio is seeking a Sr. Director, Marketing Strategy & Analytics to lead a global marketing program powered by data storytelling and strategic insight that drives growth and customer engagement.

You will build and mentor a high-impact team, shape future marketing directions, own quarterly and annual planning, and partner with Marketing, Finance and GTM to align growth initiatives. This remote-friendly role is based in the US and offers equity opportunities, competitive compensation, and a