Remote Senior Director, Marketing Strategy & Analytics

Candidate; United States; Remote; USD 228,000 - 335,000; Full time

Benefits offered by this job

Health care insurance

401(k) retirement plan

Paid sick time

Paid personal time off

Paid parental leave

Job summary

Twilio is seeking a Sr. Director, Marketing Strategy, & Analytics to lead global marketing strategy and turn data into actionable insight that drives growth and engagement.

You’ll build and lead a team that transforms millions of data points into clear direction for campaigns, optimizes spend, and partners across functions to align GTM and growth initiatives, with remote-first flexibility for a US-based candidate.

Qualifications

• Bachelor's degree in Marketing, Business, Analytics, or a related field.
• 10+ years in marketing strategy, data analytics, or related functions, with 5+ years of people leadership.
• Expertise with analytics and BI tools (e.g., Tableau, Salesforce).
• Strong communication, leadership, and cross-functional collaboration skills.
• Exceptional cross-functional communication and storytelling skills.
• Comfortable operating in ambiguity and fast-paced environments.

Responsibilities

• Create a forward looking point of view on the future of marketing and how we’ll drive success.
• Define and drive global marketing strategies through actionable data and deep customer insight.
• Build, mentor, and scale the marketing strategy and data analytics team, fostering a culture of experimentation and measurable impact.
• Lead quarterly/annual planning and target setting to guide execution across all marketing functions.
• Lead key marketing operational cadences to ensure business actionability needs are being met.
• Partner across Marketing, Finance, and the GTM org to align go-to-market and growth strategies.
• Own and Drive Marketing spend efficiencies, ROI analysis, optimization initiatives, and development of executive-ready dashboards.
• Monitor emerging trends and market signals, and act as a scout for net-new growth vectors, whitespace opportunities, and competitive threats.

Skills

Marketing strategy

Data analytics

People leadership

Cross-functional collaboration

Storytelling

Communication

Ambiguity tolerance

Education

Bachelor's degree in Marketing/Business/Analytics or related

Tools

Tableau

Salesforce

Job description

Twilio is seeking a Sr. Director, Marketing Strategy, & Analytics to lead global marketing strategy and turn data into actionable insight that drives growth and engagement.

You’ll build and lead a team that transforms millions of data points into clear direction for campaigns, optimizes spend, and partners across functions to align GTM and growth initiatives, with remote-first flexibility for a US-based candidate.