Remote Senior Marketing Strategy & Analytics Leader

Showcify; United States; Remote; USD 151,000 - 189,000; Full time

Job summary

Twilio.org is seeking a Sr. Marketing Strategy and Analytics Manager to partner with Social Impact marketing leadership. You’ll shape GTM strategy, marketing operations, and advanced data modeling to drive automation, attribution, and account prioritization.

This remote-first role focuses on translating data insights into executive decisions, owning pipeline metrics, and enabling ABM programs with cross-functional teams.

Qualifications

• 5+ years of experience in Marketing Analytics, GTM Strategy, Revenue Operations, or BI within a high-growth B2B SaaS or technology organization.
• Advanced SQL and Python (or R) for data extraction, manipulation, statistical analysis, and pipeline automation.
• Data Visualization & BI experience with Tableau and Looker; executive scorecards are a plus.
• CRM & GTM tech stack depth including Salesforce data architecture, campaign hierarchies, and lead routing.
• Excellent communication with Director/VP-level partners to translate data into action.

Responsibilities

• Act as Strategic GTM Business Partner: drive operating rhythms, pipeline targets, QBR data packs, and budget frameworks.
• Lead Investment Proposals & Impact Modeling: build business cases, ROI forecasts, and evaluate channel trade-offs.
• Lead Pipeline Automation & Marketing Triggers: design automated triggers in Python/SQL to power campaigns and ABM.
• Architect Attribution & Single Source of Truth: own end-to-end pipeline attribution across channels.
• Drive Account Tiering & Routing: optimize lead routing and ABM using SFDC and 6sense/Segment.
• Advanced Commercial Modeling: collaborate on Marketing Mix Modeling and scenario analyses.
• Maintain & Modernize GTM Data Infrastructure: manage Looker/Tableau/SFDC assets and version control.

Skills

Marketing Analytics

GTM Strategy

Revenue Operations

Business Intelligence

SQL

Python

Executive communication

Tools

Salesforce

Tableau

Looker

GitHub

Job description

Twilio.org is seeking a Sr. Marketing Strategy and Analytics Manager to partner with Social Impact marketing leadership. You’ll shape GTM strategy, marketing operations, and advanced data modeling to drive automation, attribution, and account prioritization.

This remote-first role focuses on translating data insights into executive decisions, owning pipeline metrics, and enabling ABM programs with cross-functional teams.