Remote Sr. Director, Marketing Strategy & Innovation

Bazeta; United States; Remote; USD 228,000 - 302,000; Full time

Benefits offered by this job

Healthcare

Retirement savings program

Generous time off

Job summary

Twilio is seeking a Sr. Director of Marketing Strategy, Analytics & Innovation in the United States. The role leads global marketing strategy, turning data into actionable insights to drive growth and customer engagement.

You will build and lead a data-driven team, shape go-to-market plans, monitor trends, and optimize marketing ROI while collaborating with Finance and the GTM org. This remote-friendly role is based in the US.

Qualifications

• Bachelor's degree in marketing, business, analytics or related field is required.
• 10+ years in marketing strategy or analytics with 5+ years in people leadership.
• Expertise with analytics and BI tools such as Tableau and Salesforce.
• Strong communication, leadership and cross-functional collaboration skills.
• Ability to thrive in ambiguity and fast-paced environments.

Responsibilities

• Create a forward-looking point of view on the future of marketing and how to drive success.
• Define and drive global marketing strategies through actionable data and deep customer insight.
• Build, mentor, and scale the marketing strategy and data analytics team with a culture of experimentation.
• Lead quarterly/annual planning and target setting to guide execution across marketing functions.
• Own and drive marketing spend efficiencies and ROI analysis with executive-ready dashboards.
• Monitor emerging trends and market signals to identify whitespace opportunities and competitive threats.

Skills

Strategic thinking

Data storytelling

Cross-functional collaboration

Leadership

Communication

Education

Bachelor’s degree in Marketing, Business, Analytics, or related field

MBA or similar (preferred)

Tools

Tableau

Salesforce

Job description

Twilio is seeking a Sr. Director of Marketing Strategy, Analytics & Innovation in the United States. The role leads global marketing strategy, turning data into actionable insights to drive growth and customer engagement.

You will build and lead a data-driven team, shape go-to-market plans, monitor trends, and optimize marketing ROI while collaborating with Finance and the GTM org. This remote-friendly role is based in the US.