Senior Director, Marketing Intelligence

Ladders; United States; Remote; USD 245.000 - 288.000; Vollzeit

Benefits dieser Stelle

Equity options

401(k) matching

Medical/dental/vision

Education reimbursement

Diversity groups

Flexible PTO

Parental leave

Childcare support

Remote work

Equipment provided

Zusammenfassung

Ladders is seeking a Senior Director, Marketing Intelligence to set the vision for audience insights across the organization. You will translate complex data into clear strategic recommendations and build a scalable framework for segmentation and market analysis.

You will partner with senior leaders, design a high-performing team, and shape decisions that drive marketing outcomes. This remote US role offers a strong compensation and growth opportunity.

Qualifikationen

• 12+ years in marketing intelligence or consumer insights with leadership.
• Proven track record building and scaling insights or audience research functions.
• Expertise in audience segmentation, market research, and translating insights into strategies.
• Ability to synthesize diverse data sources into actionable recommendations.
• Experience influencing senior leaders on marketing decisions.
• Strong narrative skills to present data clearly.
• Experience defining multi-year strategies and scalable research capabilities.

Aufgaben

• Set the vision and strategy for marketing intelligence to align with business priorities.
• Establish a framework for audience understanding, segmentation, and behavioral intelligence.
• Integrate diverse data sources to develop market understanding.
• Identify emerging consumer behaviors and market dynamics.
• Determine research methodologies and technology needed to support marketing intelligence.
• Serve as strategic advisor, translating intelligence into actionable marketing recommendations.
• Design and scale the marketing intelligence function, building a high-performing team.

Kenntnisse

Leadership

Segmentation

Market research

Data translation

Strategic advising

Jobbeschreibung

For our client, we are seeking a Senior Director, Marketing Intelligence to join the team of a leader in the Transportation space. This leader will define the vision for marketing intelligence and audience understanding across the organization, ensuring insights directly support business priorities. The role will build a scalable framework for segmentation, behavioral intelligence, and market analysis that sharpens decision-making. Partnering closely with senior marketing and business leaders, this person will translate complex data into clear recommendations that shape strategy and improve outcomes. Location: Remote Compensation: $245,076 – $288,325 annually

Responsibilities

• Set the vision and strategy for marketing intelligence to align with business priorities.
• Establish a framework for audience understanding, including segmentation and behavioral intelligence.
• Integrate diverse data sources to develop a comprehensive market understanding.
• Identify emerging consumer behaviors and market dynamics.
• Determine the research methodologies and technology needed to support marketing intelligence.
• Serve as a strategic advisor, translating intelligence into actionable marketing recommendations.
• Design and scale the marketing intelligence function, building a high-performing team.

Qualifications

• 12+ years of experience in marketing intelligence, consumer insights, or related fields, including leadership experience.
• Proven track record building and scaling insights or audience research functions.
• Expertise in audience segmentation, market research, and translating insights into marketing strategies.
• Ability to synthesize diverse data sources into actionable recommendations.
• Experience influencing senior leaders and advising on complex marketing decisions.
• Strong narrative skills to present complex data compellingly.
• Experience defining multi-year strategies and building scalable research capabilities.

Benefits

• Equity options for full-time employees to share in the company's growth.
• 401(k) matching contributions up to 4% of eligible pay.
• Comprehensive medical, dental, and vision plans for employees and their pets.
• $10,000 annual education reimbursement for continuing education.
• Participation in employee resource groups promoting diversity and inclusion.
• Flexible PTO plus 9 paid holidays and a year-end break.
• 14 weeks of fully paid parental leave and additional support for birthing parents.
• $2,000 incentive for new parents to assist with childcare costs.
• Flexible work environment with options for remote work and necessary equipment provided.

Our client is an equal opportunity employer.