Senior Director, Luxury Sales & Marketing

Hyatt Hotels Corporation; New York (NY); On-site; USD 180,000 - 240,000; Full time

Job summary

Hyatt Hotels Corporation seeks a seasoned Senior Sales & Marketing leader for Thompson Palm Springs in Palm Springs, CA. You will translate luxury brand standards into integrated commercial plans across sales, events, revenue management, and communications to drive revenue and market share.

You will lead a high-performing team, manage budgets, and collaborate with operations to deliver exceptional guest experiences while maintaining Hyatt's standards and long-term brand value.

Qualifications

• Substantial senior leadership experience in luxury hospitality Sales & Marketing.
• Broad commercial exposure across sales, events, revenue collaboration, marketing communications and digital channels.
• A demonstrated ability to develop complex commercial plans, interpret market and financial performance, and deliver measurable business outcomes.
• Strong understanding of luxury positioning, customer expectations, brand standards and long-term brand equity.
• Executive presence, sound judgement, discretion and the ability to contribute constructively to hotel-wide decisions.
• Strong communication and presentation skills, with the confidence to engage senior leaders, owners, corporate partners, customers and colleagues.
• Bachelor’s degree in Business, Marketing, Hospitality, Communications or a related discipline, or equivalent executive experience.

Responsibilities

• Develop and execute an integrated Sales & Marketing plan covering key market segments, accounts, channels, events, weddings and communications.
• Lead commercial strategies that drive room, event and wedding revenue, market share, demand generation and conversion.
• Set the hotel’s sales deployment, key-account development, prospecting, customer engagement and market coverage priorities.
• Guide the Revenue Management function in evaluating business pace, demand patterns, competitive conditions, displacement and need periods, while developing well-supported pricing and revenue recommendations.
• Lead the commercial performance of Events and Weddings, including pipeline conversion, space utilisation, client engagement, revenue delivery and cross-functional handovers.
• Oversee integrated marketing, public relations, digital, advertising, partnership and content initiatives, ensuring measurable returns and consistency with Hyatt brand standards.
• Maintain accurate commercial forecasts, pipeline information, competitive intelligence, campaign analysis and executive performance reporting.
• Manage the department’s budget, productivity, promotional investment, contracts, purchasing and financial controls.
• Recruit, coach and develop a high-performing and inclusive commercial team, while strengthening succession planning and leadership capability.
• Ensure that commercial activities, contracts, records, data controls and departmental procedures comply with Hyatt policies and applicable requirements.

Skills

Senior leadership

Luxury hospitality

Sales & Marketing

Revenue management

Brand strategy

Education

Bachelor's degree in Business or related field

Job description

Hyatt Hotels Corporation seeks a seasoned Senior Sales & Marketing leader for Thompson Palm Springs in Palm Springs, CA. You will translate luxury brand standards into integrated commercial plans across sales, events, revenue management, and communications to drive revenue and market share.

You will lead a high-performing team, manage budgets, and collaborate with operations to deliver exceptional guest experiences while maintaining Hyatt's standards and long-term brand value.