Senior Director, Enterprise Brand & Transformation

integritymarketing; Dallas (TX); On-site; USD 180,000 - 260,000; Full time

Job summary

Integrity is seeking a Brand Senior Director to lead brand strategy, governance, and operations across a large, matrixed organization. This executive role focuses on enterprise brand architecture, standards, and cross-functional alignment rather than hands-on design.

You will build and develop a team, set the enterprise vision, governance, and operating model, and oversee internal and external agencies to ensure consistent, differentiated brand experiences globally.

Qualifications

• 12+ years of progressive experience in brand management, brand strategy, or brand operations, including significant enterprise leadership experience within a large, multi‑business‑unit or multi‑brand organization.
• Demonstrated success defining and leading enterprise brand architecture, governance, or transformation initiatives across a complex organization.

Responsibilities

• Set the enterprise strategy and operating model for Integrity's branded-house architecture, including portfolio planning, sequencing, governance, and adoption.
• Own a multiyear roadmap for advancing Integrity's primary corporate brand model, balancing enterprise consistency with business‑unit needs.
• Lead brand integration strategy for acquisitions, new offerings, and organizational changes.

Skills

Brand management

Brand strategy

Brand operations

Enterprise leadership

Job description

Integrity is seeking a Brand Senior Director to lead brand strategy, governance, and operations across a large, matrixed organization. This executive role focuses on enterprise brand architecture, standards, and cross-functional alignment rather than hands-on design.

You will build and develop a team, set the enterprise vision, governance, and operating model, and oversee internal and external agencies to ensure consistent, differentiated brand experiences globally.