Senior Director, Digital Production & Guest Data Strategy

Referral Job Portal; Orlando (FL); On-site; USD 180,000 - 280,000; Full time

Job summary

Universal Orlando Resort seeks a Senior Director, Digital Technical Production & Guest Data Operations to own the technical production backbone across all owned digital channels and guest data governance. You will lead cross-functional teams, translate strategy into scalable, activation-ready operations, and ensure platform reliability and brand integrity.

Applicants should have 10+ years in digital production and data operations, plus strong executive leadership, MBA preferred, and a track

Qualifications

• Proven executive-level leadership in complex organizations.
• Deep expertise in digital production across web, mobile, ecommerce, and direct channels.
• Strong command of guest data operations, governance and quality management.
• Experience shaping enterprise commercial operating models.
• Exceptional cross-functional leadership and communication with senior leaders.

Responsibilities

• Own end-to-end digital production operations across owned channels (websites, apps, email, push, chat, etc).
• Lead cross-functional production teams for campaign execution and launches, including MarTech scaling for personalization.
• Establish production intake, prioritization, workflows, and SLAs for speed and quality.
• Ensure platform stability, brand integrity, and operational readiness across channels.
• Oversee testing, release coordination, and issue escalation for owned channels.
• Evolve production models in partnership with Technology and UX/UI teams.
• Translate commercial strategy into scalable operational execution.
• Mentor Directors and Senior Managers; enforce enterprise standards for production and data stewardship.

Skills

Executive Leadership

Digital Production

Guest Data Operations

Cross-functional Leadership

Strategic Planning

Stakeholder Management

Education

Bachelor’s degree

MBA preferred

Job description

Universal Orlando Resort seeks a Senior Director, Digital Technical Production & Guest Data Operations to own the technical production backbone across all owned digital channels and guest data governance. You will lead cross-functional teams, translate strategy into scalable, activation-ready operations, and ensure platform reliability and brand integrity.

Applicants should have 10+ years in digital production and data operations, plus strong executive leadership, MBA preferred, and a track