Senior Digital Strategy Lead – Hybrid CX & Engagement

Sirius Technical Services, Inc.; Detroit (MI); Híbrido; USD 120.000 - 160.000; Jornada completa

Descripción de la vacante

Sirius Staffing is seeking an experienced Senior Digital Strategist to lead high-impact digital customer experience initiatives for our client in Detroit, MI. This is a hybrid role, onsite at least 1 day per week in Detroit, MI.

The role shapes and executes customer-focused digital strategies across websites, applications, and integrated journeys. The ideal candidate brings digital strategy, customer experience, analytics, project leadership, and cross-functional stakeholder management, and

Formación

• Bachelor's degree required.
• 10+ years of experience in digital strategy, digital marketing, digital communications, user experience, or a related discipline.
• Experience leading both business and technology-focused digital initiatives.
• Proven ability to drive engagement, adoption, and measurable results.
• Experience managing complex, cross-functional projects with multiple stakeholders.
• Strong analytical and problem-solving skills with data-driven recommendations.
• Knowledge of web analytics and digital performance measurement.

Responsabilidades

• Lead external digital customer experiences that align with business objectives.
• Define projects with objectives, scope, success metrics, timelines, budgets.
• Develop and execute customer-focused digital strategies to boost engagement.
• Drive strategic planning across digital channels and journeys.
• Identify customer needs and translate insights into improved experiences.
• Leverage analytics and performance data to identify opportunities.
• Support customer journey mapping, service design, and optimization.
• Partner with UX, content, creative, development, analytics, and technology teams.
• Coordinate external agencies and resources supporting digital initiatives.
• Collaborate with delivery teams on prioritization and execution.
• Build relationships with stakeholders and act as a strategic digital partner.
• Lead status reviews, communications, and performance reporting.
• Champion continuous improvement through testing and optimization.

Conocimientos

Digital strategy

Customer experience

Analytics

Project leadership

Stakeholder management

Cross-functional collaboration

Educación

Bachelor's degree

Degree in Digital Communications / Digital Marketing / UX / related field

Herramientas

Web analytics

Digital performance measurement

Conversion optimization

Descripción del empleo

Sirius Staffing is seeking an experienced Senior Digital Strategist to lead high-impact digital customer experience initiatives for our client in Detroit, MI. This is a hybrid role, onsite at least 1 day per week in Detroit, MI.

The role shapes and executes customer-focused digital strategies across websites, applications, and integrated journeys. The ideal candidate brings digital strategy, customer experience, analytics, project leadership, and cross-functional stakeholder management, and