Senior Digital Marketing Specialist

Freddie Mac; Webster (TX); Remote; USD 70,000 - 90,000; Full time

Job summary

A leading company in digital marketing is seeking a skilled professional to manage their marketing automation platform, focusing on HubSpot and Drupal. This role offers the opportunity for remote work and career advancement within a collaborative environment. The ideal candidate will have extensive experience in digital marketing, strong analytical skills, and a proven track record of successful campaigns. Join a team that values innovation and provides a competitive salary and benefits package.

Benefits

Flexible work environment

Competitive salary and benefits package

Career advancement opportunities

Engaging work culture

Qualifications

• Minimum 5 years of digital marketing experience.
• HubSpot and/or Drupal certification required.

Responsibilities

• Manage and optimize marketing automation platform using HubSpot.
• Develop and execute lead nurturing strategies to drive conversions.

Skills

Digital Marketing

SEO

PPC

Copywriting

Analytical Skills

Education

Bachelor's degree in marketing

Bachelor's degree in communications

Tools

HubSpot

Drupal

Adobe Creative Suite

Job description

Employer Industry: Digital Marketing

Why consider this job opportunity:
- Opportunity for career advancement and growth within the organization
- Work remotely, providing flexibility in your work environment
- Competitive salary and benefits package
- Engaging and collaborative work culture that values innovation
- Chance to lead impactful digital marketing campaigns and strategies

What to Expect (Job Responsibilities):
- Manage and optimize marketing automation platform, primarily using HubSpot
- Oversee website content updates and ensure a user-centric approach
- Develop and execute lead nurturing strategies to drive conversions
- Collaborate with cross-functional teams to fulfill marketing automation needs
- Analyze campaign performance and create actionable insights for improvements

What is Required (Qualifications):
- Minimum 5 years of digital marketing experience, focusing on HubSpot and Drupal
- Proven track record of developing and executing successful digital marketing campaigns
- HubSpot and/or Drupal certification
- Bachelor's degree in marketing, communications, or a related field
- Strong proficiency in HubSpot, Drupal, and Adobe Creative Suite

How to Stand Out (Preferred Qualifications):
- Proficiency in SEO, SEM, and PPC
- Knowledge of HTML, CSS, and JavaScript
- Experience with other marketing automation tools and CMS platforms
- Excellent copywriting and proofreading skills
- Strong analytical skills with the ability to interpret data for decision-making

#DigitalMarketing #RemoteWork #CareerOpportunity #MarketingAutomation #HubSpotExpert #TeamCollaboration

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