Senior Digital Growth & AI-Search Strategist

Privatelabelstaff; Washington (District of Columbia); On-site; USD 110,000 - 140,000; Full time

Job summary

Privatelabelstaff is seeking a Senior Digital Growth & Marketing Specialist to strengthen our market presence, increase brand awareness, and drive measurable digital growth across SEO, AI-driven search visibility, and website performance.

The role collaborates with Marketing, Sales, Solutions, and technology partners to translate complex technology into compelling marketing, optimize customer journeys, and improve campaign ROI while managing multiple initiatives.

Qualifications

• 4+ years in digital marketing or SEO, B2B focus.
• Strong technical SEO and analytics knowledge.
• Experience with WordPress and CMS platforms.
• Ability to translate technical offerings into marketing content.
• Self-starter with balance of strategy and execution.

Responsibilities

• Develop and execute digital growth and visibility strategies.
• Own SEO, AEO, GEO, and AI-search initiatives.
• Optimize website content and customer journeys.
• Manage paid search, paid social, organic search, email campaigns.
• Develop content and thought-leadership strategies.
• Analyze performance, build reporting, and recommend improvements.
• Support marketing with OEM, tech, and channel partners.
• Translate technical capabilities into compelling digital content.

Skills

Digital marketing

SEO

Analytics

B2B marketing

Campaign management

Content optimization

Communication

Project management

Strategic thinking

Tools

Semrush

Google Search Console

GA4

Google Tag Manager

Google Ads

LinkedIn Campaign Manager

WordPress

HubSpot

Salesforce

Job description

Privatelabelstaff is seeking a Senior Digital Growth & Marketing Specialist to strengthen our market presence, increase brand awareness, and drive measurable digital growth across SEO, AI-driven search visibility, and website performance.

The role collaborates with Marketing, Sales, Solutions, and technology partners to translate complex technology into compelling marketing, optimize customer journeys, and improve campaign ROI while managing multiple initiatives.