Senior Digital Experience Strategy Leader

Computationaldesign; United States; On-site; USD 215,000 - 240,000; Full time

Benefits offered by this job

Health benefits

401(k) and profit sharing

Annual bonuses

Job summary

Gensler is seeking a Digital Experience Strategy Lead to shape the Northeast region's growth in experiential design. You will drive strategic initiatives, mentor teams, and lead flagship projects from concept to delivery, ensuring alignment with business objectives and narrative intent.

You will expand DXD capabilities, research market trends, and cultivate partnerships across studios, while representing the firm at industry events and outside-the-box ideation sessions.

Qualifications

• 15+ years of experience in digital experience design, strategy, or related fields.
• Proven experience leading multidisciplinary creative teams.
• Strong understanding of emerging experience technologies and industry trends.
• Demonstrated ability to develop go-to-market strategies and drive business growth.

Responsibilities

• Define and refine go-to-market strategies aligned with regional and firmwide priorities.
• Lead flagship DXD projects from concept through delivery, maintaining emotional and narrative intent.
• Expand experience prototyping capabilities in the Northeast and scale across the Practice Area.
• Research and present market trends to strengthen competitive positioning.
• Build partnerships across studios and leadership communities.
• Shape hiring and upskilling priorities by identifying skill gaps and capability needs.
• Recruit, mentor, and grow talent across interactive technology, UX/UI, and content strategy.
• Represent Gensler publicly through speaking engagements, panels, and industry events.

Skills

Digital experience design

Strategy

Team leadership

Go-to-market strategies

Job description

Gensler is seeking a Digital Experience Strategy Lead to shape the Northeast region's growth in experiential design. You will drive strategic initiatives, mentor teams, and lead flagship projects from concept to delivery, ensuring alignment with business objectives and narrative intent.

You will expand DXD capabilities, research market trends, and cultivate partnerships across studios, while representing the firm at industry events and outside-the-box ideation sessions.