Senior Digital Experience Optimizer: A/B Testing & Analytics

AAA Club Alliance; Wilmington (DE); Hybrid; USD 71,410 - 117,737; Full time

Benefits offered by this job

Paid time off

Annual Bonus Plan

401(K) plan with company match

Tuition reimbursement

Health & Wellness Program

Free AAA Membership

Job summary

A leading membership organization is seeking a Digital Experience Optimization Senior Specialist. This hybrid role involves managing A/B testing, analyzing digital user experiences, and collaborating with various teams. The ideal candidate should have 3-5 years of digital experience and proficiency in Adobe Target and Analytics. Responsibilities include designing tests, interpreting data, and ensuring effective implementation strategies. The compensation range is $71,410 to $117,737, with additional benefits and opportunities for professional development.

Qualifications

• 3-5 years of digital experience focusing on e-commerce and mobile applications.
• Proven experience in leading A/B and multivariate testing initiatives.
• Prior experience in working with Agile methodology is a plus.

Responsibilities

• Design, execute, and manage A/B and multivariate tests.
• Interpret complex data sets to derive actionable insights.
• Oversee utilization of digital testing tools, including Adobe Target.
• Track KPIs related to testing and optimization efforts.

Skills

Digital analytics

User experience enhancement

Cross-functional collaboration

Analytical skills

Problem-solving skills

Communication skills

Education

Bachelor’s degree in Business, Marketing, IT, Computer Science, or related field

Tools

Adobe Target

Adobe Analytics

Job description

A leading membership organization is seeking a Digital Experience Optimization Senior Specialist. This hybrid role involves managing A/B testing, analyzing digital user experiences, and collaborating with various teams. The ideal candidate should have 3-5 years of digital experience and proficiency in Adobe Target and Analytics. Responsibilities include designing tests, interpreting data, and ensuring effective implementation strategies. The compensation range is $71,410 to $117,737, with additional benefits and opportunities for professional development.