Senior Demand Gen Leader — AI-Driven, Multi-Channel Growth

Egnyte

Draper (UT)

Hybrid

USD 145,000 - 185,000

Full time

4 days ago

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Benefits offered by this job

Competitive salaries

Flexible hours

401(k) with company match

HSA with employer contribution

Parental/adoption leave

Office network in Draper, UT; Mountain

Job summary

Egnyte seeks a Senior Demand Generation Manager to architect and execute end-to-end demand generation programs that align with pipeline goals across multiple verticals. The role partners with field marketing, product marketing, content, and web teams to set clear targets and drive engagement and conversions.

You will own funnel health, quantify performance, and optimize based on data, while coordinating with BDRs/SDRs to improve lead quality and velocity across campaigns.

Qualifications

8–10 years of enterprise marketing experience in SaaS/cloud industries.
Bachelor’s degree in marketing, business, or related field.

Responsibilities

Architect end-to-end demand gen strategies across multi-channel campaigns.
Collaborate with field, product, content, and web teams to align objectives.
Monitor funnel health and optimize campaigns for lead quality and velocity.
Align with Sales/BDR for effective lead qualification and outreaches.

Skills

Demand generation strategy

Campaign measurement

Vertical marketing (FSI, AEC)

Communication & presentation

Budget management

Self-starter

Education

Bachelor’s degree in marketing or related field

Tools

Marketing automation platforms

CRM systems (Salesforce)

Analytics tools

Job description

You will own funnel health, quantify performance, and optimize based on data, while coordinating with BDRs/SDRs to improve lead quality and velocity across campaigns.

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