Senior Data Taxonomy & Logistics Lead

Canvas Worldwide; El Segundo (CA); Hybrid; USD 115,000 - 130,000; Full time

Benefits offered by this job

401(k) matching

Commuter benefits

Unlimited PTO

In-office amenities

Job summary

Canvas Worldwide is seeking an Associate Director of Data Logistics in El Segundo to govern taxonomy, improve data quality, and enable scalable UTM frameworks across media operations, analytics, and client teams. You will lead cross-functional initiatives and drive data standardization for measurement and marketing tech integrations.

The role requires 5–8+ years in marketing technology, ad operations, and data governance, with hands-on experience in GA4 and major ad platforms.

Qualifications

• 5-8+ years of experience in marketing technology, ad operations, digital media, analytics, and/or data governance.
• Strong understanding of digital media platforms and data flows across buying, ad serving, analytics, and reporting environments.
• Experience with GA4, CM360, DV360, SA360, and/or similar marketing data systems.
• Ability to troubleshoot data quality issues and document findings, impacts, and resolutions.
• Excellent project, stakeholder, and executive communication skills.

Responsibilities

• Govern taxonomy frameworks for campaign, placement, creative, and UTM data.
• Maintain naming conventions, business logic, and approval workflows across clients.
• Coordinate data tool reviews and proof-of-concept initiatives for martech integrations.
• Develop AI solutions to reduce errors and automate repetitive tasks.
• Collaborate with clients to meet taxonomy and measurement needs as per objectives.

Skills

Marketing technology

Ad operations

Digital media

Analytics

Data governance

Project management

Stakeholder management

Executive communication

Cross-functional collaboration

Tools

GA4

CM360

DV360

SA360

Job description

Canvas Worldwide is seeking an Associate Director of Data Logistics in El Segundo to govern taxonomy, improve data quality, and enable scalable UTM frameworks across media operations, analytics, and client teams. You will lead cross-functional initiatives and drive data standardization for measurement and marketing tech integrations.

The role requires 5–8+ years in marketing technology, ad operations, and data governance, with hands-on experience in GA4 and major ad platforms.