Senior Customer Strategy Lead - Omnichannel Growth

gsknch

North Carolina

Hybrid

USD 137,000 - 189,000

Full time

6 days ago
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Job summary

Haleon in Berkeley Heights, NJ is seeking a Customer Strategy Lead - GCC to translate platform strategies into retailer plans and omnichannel activation. You will partner with Sales and coordinate Marketing, Insights, Shopper, Analytics, and Finance to drive growth across priority platforms.

The role requires 8+ years in CPG customer or sales strategy, strong cross-functional leadership, and the ability to turn strategy into action while managing ambiguity and delivering measurable results.

Qualifications

  • 8+ years in CPG customer or sales strategy, category/insights, shopper marketing, omnichannel activation.
  • Ability to turn portfolio strategies into customer plans and activation.
  • Experience leading cross-functional work in a matrix and influencing stakeholders.

Responsibilities

  • Own GCC customer segmentation and growth plans.
  • Lead end-to-end engagement plans linking platform strategy to retailer needs.
  • Convert GCC strategies into retailer plans and omnichannel activation.
  • Serve as GCC's single Sales interface coordinating Marketing, Insights, Shopper, Analytics, and Finance.
  • Set KPIs and measure incrementality; guide investments.
  • Partner with GCC team and lead one direct report.

Skills

CPG Strategy
Omnichannel Activation
Category/Insights
Shopper Marketing
Stakeholder Influence

Education

Bachelor's degree
Advanced degree

Job description

Haleon in Berkeley Heights, NJ is seeking a Customer Strategy Lead - GCC to translate platform strategies into retailer plans and omnichannel activation. You will partner with Sales and coordinate Marketing, Insights, Shopper, Analytics, and Finance to drive growth across priority platforms.

The role requires 8+ years in CPG customer or sales strategy, strong cross-functional leadership, and the ability to turn strategy into action while managing ambiguity and delivering measurable results.

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