Senior Customer Marketing Manager

Reynolds Consumer Products; Lake Forest (IL); On-site; USD 150,000 - 160,000; Full time

Job summary

An established industry player is seeking a Senior Customer Marketing Manager to spearhead customer marketing strategies aimed at driving growth and optimizing trade spending. This role involves collaboration across sales, marketing, finance, and operations to ensure efficient resource utilization and accurate forecasting. With a focus on data-driven decision-making, you will analyze market conditions and implement impactful promotional programs. Join a dynamic team that values safety, collaboration, and continuous improvement, while enjoying a competitive salary and benefits package in a fast-paced environment.

Qualifications

• 7+ years in sales or marketing within Consumer Packaged Goods.
• Proficient in trade spend management and shopper marketing.

Responsibilities

• Lead customer marketing strategies to drive growth.
• Optimize trade spending and manage promotional programs.

Skills

Sales Experience

Marketing Experience

Trade Management

Analytical Skills

Communication Skills

Project Management

Team Collaboration

Education

BA/BS Degree

MBA or Advanced Degree

Tools

MS Office (Excel)

SAP

Job description

Overview

JoinReynolds Consumer Products…and Drive Your Career across a world of opportunities! We provide amazing job opportunities for growth with competitive salaries and benefits in an exciting, dynamic, fast-paced, and fun workplace environment. If you are looking to build a strong career, we have an opportunity for you! We are searching for a Senior Customer Marketing Manager to join our team located at our corporate headquarters in Lake Forest, IL.

Responsibilities

Your Role:

The Senior Customer Marketing Manager is responsible for leading and implementing customer level annual strategic plans to drive growth through customer marketing events, shelf level assortment (distribution optimization), at-shelf promotions, and at-shelf pricing (every day and event) to drive year over year volume and share gains.

You will have the opportunity to Make Great Things Happen!

• Execute, and improve customer event analytics to optimize spending efficiency and drive brand share growth.
• Optimize portfolio spend against customer and product portfolio to drive optimal efficiency of trade spending through customer and product prioritization.
• Manage Customer Marketing function interface with field sales organization.
• Provide recommendations on funding and align budgetary execution with field sales managers in the implementation of promotional programs for retail customers.
• Act as key interface amongst sales, marketing, finance, supply chain and operations to deliver forecast accuracy and efficient utilization of production resources including adjustments to daily distribution and volume opportunities as communicated by field sales.
• Execute and monitor funding requests from field sales based on business plan and approved budget levels.
• Analyze and report conditions occurring within the marketplace using IRI or ACNielsen syndicated data and information sourced both internally and externally.
• Provide direction and answers to questions from Marketing, Finance or Supply Chain groups as it relates to the trade program and field sales issues.

You will love it here if…

• You put safety first, always
• You listen, learn, and evolve
• You are passionate about collaboration, teamwork, and achieving shared goals
• You treat all people with respect, operating ethically, and embrace inclusivity
• You are committed to improving our impact on local communities

Qualifications

We need you to have:

• BA/BS degree in related field.
• 7 + years of sales or marketing experience in Consumer Packaged Goods industry, preferably including trade management.
• Previous experience in Trade Spend management, shopper marketing, sales and/or developing consumer branding strategy.
• Proficient in MS Office, with high proficiency in Excel.
• Proficient in SAP.
• Must be team-oriented with the ability to work on high collaboration and performance teams.
• Excellent written and verbal communication skills, including presentation skills, and the ability to communicate and influence at all levels within the organization.
• Self-directed with the ability to work in a fast-paced environment with multiple accountabilities and multiple internal customers.
• Strong analytical and organizational skills, with high attention to detail.
• Solid project management capabilities with the ability to organize and manage multiple projects simultaneously from origin through execution.
• Knowledge and application of syndicated data, as well as the ability to incorporate financial measures in assessing results.
• Knowledge of commonly used concepts, practices and procedures used in the consumer products industry.
• Willingness to work a flexible schedule during key business deadlines.
• Ability to travel regularly on an overnight basis.
• Must have a valid driver’s license and the ability to operate a motor vehicle.

Icing on the cake:

• MBA or other advanced degree.

If you answer yes to the following…we want to meet you!

• Intellectual Curiosity: Do you have an inquisitive nature?
• Problem Solving: Do you have a knack for tackling issues head-on?
• Entrepreneurship: Do you enjoy taking ownership of your work?
• Customer Centricity: Do you always act in the best interests of the customer, putting their needs first?
• Growth Mindset: Do you focus on progress rather than perfection?
• Continuous Improvement: Are you never satisfied with the status quo?

Want to know more? Check out our website or connect with us on LinkedIn!

Apply today to join a fast-growing innovative company!

Not a good fit but know someone who is? Please refer them!

Local candidates only, no relocation assistance available

Join Reynolds Consumer Products and Drive Your Careeracross a world of opportunities!

For applicants or employees who are disabled or require a reasonable accommodation for any part of the application or hiring process, you may request assistance by emailing us [e-mail].

No recruiter calls or emails please.

RCP affords equal employment opportunities to applicants without regard to race, color, religion, age, disability status, sex, marital status, protected veteran status, pregnancy, national origin, genetics, genetic information, parental status, or any other characteristic protected by federal, state or local law. RCP conforms to the spirit as well as to the letter of all applicable laws and regulations.

Posted Salary Range

USD $150,000.00 - USD $160,000.00 /A

Bonus Eligibility

Role is eligible for 18% annual incentive provided the business meets financial goals and the individual meets their performance goals, subject to plan administration guidelines.