Hybrid Senior Performance Media Strategist

True Media; Minneapolis (MN); Hybrid; USD 60,000 - 90,000; Full time

Benefits offered by this job

Hybrid work options

Recognition programs

Employee referral bonus

Insurance coverage

401(k) retirement plan with employer match

Robust Paid Time Off program

Job summary

A leading media agency is seeking a Senior Performance Media Strategist to manage and optimize digital campaigns across various platforms, including Google Ads and Meta Ads. This mid-senior level position requires strong analytical skills and offers a hybrid work schedule, combining office and remote work. Responsibilities include campaign management, audience strategy development, and mentorship for junior team members. Ideal candidates hold a relevant degree and possess expertise in performance marketing.

Qualifications

• 3-6 years of experience in performance marketing.
• Expert-level proficiency in Google Ads and Microsoft Ads.
• Strong analytical skills using reporting tools.

Responsibilities

• Lead strategy and execution of paid search and social campaigns.
• Analyze performance data and adjust campaigns for better results.
• Mentor junior strategists and lead training sessions.

Skills

Analytical thinking

Campaign optimization

Audience targeting

Data analysis

Presentation skills

Education

Bachelor's degree in advertising, marketing, or communications

Tools

Google Analytics

Google Ads

Meta Ads Manager

Looker Studio

Microsoft Ads

Job description

A leading media agency is seeking a Senior Performance Media Strategist to manage and optimize digital campaigns across various platforms, including Google Ads and Meta Ads. This mid-senior level position requires strong analytical skills and offers a hybrid work schedule, combining office and remote work. Responsibilities include campaign management, audience strategy development, and mentorship for junior team members. Ideal candidates hold a relevant degree and possess expertise in performance marketing.