Senior Creative Strategist | Growth-Driven, Hybrid NYC

Nourish; New York (NY); Hybrid; USD 120,000 - 180,000; Full time

Job summary

Nourish seeks a Senior Creative Strategist to own the Creative Strategy function across paid channels. You’ll set strategy, roadmap, and collaborate with Production to translate concepts into high‑performing ads for our metabolic health platform.

You’ll report to the Head of Growth & Marketing and work in a hybrid model from our Flatiron office in NYC, with 3+ days/week in the office and a focus on growth KPIs and creative experimentation.

Qualifications

• 5-7 years of experience in creative strategy and/or growth marketing.

Responsibilities

• Set and drive Creative Strategy: Define our creative strategy and vision for paid channels and translate it into a concrete, prioritized, hypothesis-driven strategy and roadmap.
• Own the creative learning loop: Run a rigorous loop from creative test to insight to next steps. Build the system to identify patterns in what works and evolve the strategy.
• Collaborate with Production to execute the roadmap: Convert high-level strategy into sharp ad concepts, write briefs, and work with Production to produce ads.
• Expand creative strategy to new channels and audiences: Lead insights, strategy, and roadmaps for expansion into new channels and audiences.
• Partner cross-functionally: Work with Media Buying, Creative Production, Product, and more teammates to grow paid channels.

Skills

Creative strategy

Growth marketing

Cross-functional collaboration

Performance data

Roadmap planning

Creative generation

Job description

Nourish seeks a Senior Creative Strategist to own the Creative Strategy function across paid channels. You’ll set strategy, roadmap, and collaborate with Production to translate concepts into high‑performing ads for our metabolic health platform.

You’ll report to the Head of Growth & Marketing and work in a hybrid model from our Flatiron office in NYC, with 3+ days/week in the office and a focus on growth KPIs and creative experimentation.