Senior Creative Director — Campaigns, Brand & Strategy

Tubi; New York (NY); Hybrid; USD 135,000 - 192,800; Full time

Job summary

Tubi’s Creative Studio seeks an Associate Creative Director to lead high-visibility, culturally resonant creative across consumer campaigns, on‑air promos, events, product explainers, and B2B/sponsorship work. This senior IC role requires strategic leadership, storytelling, and strong execution partnering with Marketing, Sales, Content, and Product.

You will report to the Sr. Creative Director, collaborate with art directors, motion designers, designers, copywriters, and editors, and drive AI

Qualifications

• 7+ years of experience building culturally resonant work for consumer entertainment, streaming, media, gaming, or creator platforms, or at a leading creative agency recognized for breakthrough earned-media campaigns.
• Proven experience leading creative produced for broadcast or mass-reach consumer channels.
• Exceptional creative strategist who translates business objectives into compelling creative territories.
• Excellent presenter and storyteller who can build enthusiasm and explain the 'why' behind decisions.
• Strong concepting and strategic thinking across B2C and B2B contexts.
• Ability to lead and give sharp notes on design, animation, editorial, and copywriting.
• Collaborator who elevates others and thrives in fast-moving, cross-functional environments.
• Excellent written and verbal communication with executives and senior stakeholders.
• Highly organized with strong prioritization skills.
• Knowledge of Adobe Creative Suite and Figma; effective communication with creatives.
• Champion of AI-powered tools to accelerate ideation and workflows.
• Passion for brand storytelling and cultural relevance.
• Experience developing creative for sports, live events, or major tentpole moments.

Responsibilities

• Drive creative strategy, briefs, and concepting across campaigns, promos, events, explainers, and sponsorships.
• Oversee static digital design across B2B and B2C, ensuring on-brand execution.
• Present unfinished ideas, lead discussions, and influence senior stakeholders.
• Shape motion graphics direction with clear notes on pacing and brand alignment.
• Direct B2B sponsorship creative from brief to delivery, ensuring strategic soundness.
• Partner with Producers and Creative Ops to manage timelines and quality across many projects.
• Collaborate across Marketing, Sales, Content, and Product to ensure integrated, effective creative.
• Champion AI adoption across workflows to boost speed and output.
• Stay ahead of trends in brand, broadcast, digital, social, and motion.
• Show up as a collaborative team player building a trusted culture.

Skills

Creative leadership

Executive presenting

Strategic thinking

Brand storytelling

Cross-functional collaboration

Campaign concepting

Motion graphics direction

Sports/events experience

AI-powered creative tools

Creative direction

Tools

Adobe Creative Suite

Figma

Job description

Tubi’s Creative Studio seeks an Associate Creative Director to lead high-visibility, culturally resonant creative across consumer campaigns, on‑air promos, events, product explainers, and B2B/sponsorship work. This senior IC role requires strategic leadership, storytelling, and strong execution partnering with Marketing, Sales, Content, and Product.

You will report to the Sr. Creative Director, collaborate with art directors, motion designers, designers, copywriters, and editors, and drive AI