Senior Content Marketing Manager

Tandem Inc.; United States; Remote; USD 70,000 - 110,000; Full time

Job summary

An innovative tech startup is seeking a dynamic Sr. Content Marketing Manager to lead content initiatives that drive significant sales growth. This role offers the opportunity to work 100% remotely, managing a diverse range of content across multiple platforms, from persuasive videos to engaging blogs. You will collaborate closely with the CMO to shape the content marketing strategy and ensure it aligns with the company's mission. Join a vibrant team that values creativity and offers ample opportunities for professional growth in a fast-paced environment.

Benefits

100% Remote Work

Earned PTO

22 Official Holidays

Health Care

Life Insurance

Career Growth Opportunities

Qualifications

• 5+ years of experience in B2B SaaS content marketing.
• Exceptional writing skills and proficiency in video and design.

Responsibilities

• Own the content calendar and execute content rapidly.
• Collaborate with creative teams to produce digital assets.

Skills

Content Marketing

Writing and Editing

Video Production

Creative Problem Solving

Job description

Role Details:

Full Time | Remote | Hiring Immediately

Hiring Manager:

Travis Tidball - Chief Marketing Officer

Purpose:

This role's purpose is to generate high-quality content that converts Applause's audience into action, resulting in at least $1,000,000 in new sales pipeline and $350,000 in ARR contribution from content channels.

Job Description:

The Sr. Content Marketing Manager will own all content initiatives across all mediums, including persuasive advertising videos, short- and long-form copy (blogs, ebooks, case studies, etc.), product webpages, thought leadership presentations, partner materials, and more. They will work closely with the CMO to define and execute the content marketing strategy.

Responsibilities:

1. Own the content calendar from beginning to end, including quarterly editorial planning.
2. Plan, organize, execute, and publish content rapidly to support all company initiatives.
3. Collaborate with the creative team to produce digital assets (videos, case studies, ebooks, etc.) for demand generation, sales enablement, and events.
4. Conduct primary and secondary research and synthesize data into compelling content.
5. Define and execute Applause's thought leadership strategy.
6. Develop audience personas, research, and topic selection.
7. Cultivate a network of freelancers and agencies, managing relationships and deadlines.

Requirements:

1. 5+ years of experience in content marketing within a US-based B2B SaaS or Home Services company.
2. Exceptional writing and editing skills, with proficiency in video and design.
3. Ability to adapt and find creative solutions to unforeseen challenges.
4. Strong work ethic and discipline.
5. Effective remote work setup with a stable internet connection of at least 50+ Mbps.

Benefits:

100% remote work with no office mandate, earned PTO, 22 official holidays, health care, life insurance, great colleagues, a positive and energetic culture, an inspiring mission and product, and opportunities for career growth in a fast-growing tech startup.

Learn more about our company and culture at: https://applausehq.com/aboutus