Senior Competitive Intelligence Lead: Win/Loss & Strategy
6sense
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Benefits offered by this job
Job summary
6sense, a United States–based B2B SaaS company, seeks a senior Product Marketing professional to own the win/loss program from design to execution. You will conduct interviews, synthesize findings, and deliver readouts that influence positioning and roadmap.
You will lead competitive intelligence, differentiation, and market analysis to inform messaging and field enablement. Expect battlecards and live-deal monitoring to drive impact within the first year.
Responsibilities
- The win/loss program from design to execution, including interviews, coding, synthesis, and readouts.
- Competitive positioning, differentiation, and structural market analysis.
- Battlecards, objection handling, and competitive monitoring that hold up in live deals.
Job description
6sense, a United States–based B2B SaaS company, seeks a senior Product Marketing professional to own the win/loss program from design to execution. You will conduct interviews, synthesize findings, and deliver readouts that influence positioning and roadmap.
You will lead competitive intelligence, differentiation, and market analysis to inform messaging and field enablement. Expect battlecards and live-deal monitoring to drive impact within the first year.
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