Senior Channel Marketing Leader Scale Partner Programs

Confidential; Boston (MA); Hybrid; USD 100,000 - 130,000; Full time

Benefits offered by this job

Comprehensive benefits including health

401(k)

Generous PTO

Job summary

A high-growth B2B SaaS company in Boston seeks a Senior Channel Marketing Manager. You will drive pipeline growth through partner marketing strategies, working closely with sales and external partners. Key responsibilities include developing marketing programs, managing relationships, and measuring performance. Ideal candidates have over 7 years in B2B marketing, with strong experience in channel marketing and a bachelor's degree. The role offers comprehensive benefits in a hybrid work environment.

Qualifications

• 7+ years of B2B marketing experience, including 3-5 years in channel marketing.
• Proven track record driving pipeline through partner-led marketing.
• Experience managing MDF programs and co-marketing initiatives.

Responsibilities

• Develop and execute a comprehensive channel marketing strategy.
• Own partner go-to-market planning, including campaigns and launch motions.
• Design and manage partner marketing programs such as webinars and content syndication.
• Measure and report on channel marketing performance metrics.

Skills

B2B marketing experience

Channel or partner marketing

Cross-functional collaboration

Strong communication skills

Data-driven mindset

Education

Bachelor’s degree in Marketing or Business

MBA preferred

Tools

Salesforce

Job description

A high-growth B2B SaaS company in Boston seeks a Senior Channel Marketing Manager. You will drive pipeline growth through partner marketing strategies, working closely with sales and external partners. Key responsibilities include developing marketing programs, managing relationships, and measuring performance. Ideal candidates have over 7 years in B2B marketing, with strong experience in channel marketing and a bachelor's degree. The role offers comprehensive benefits in a hybrid work environment.