Senior Brand Strategist — Remote Impact Leader

One North; Chicago (IL); Hybrid; USD 76,000 - 127,000; Full time

Benefits offered by this job

Health insurance

Dental & Vision

Life/AD&D insurance

Disability insurance

401(k) with match

Transit benefits

Paid time off

Parental leave

Employee perks program

Company holidays

Job summary

One North is seeking a Senior Brand Strategist to guide a team of brand thinkers across mid- to large-scale client programs in the Chicago area or remote across the U.S. You will own market research, positioning, and strategic planning, translating insights into compelling brand narratives.

In this role you’ll influence design, UX, data, and content teams, build strong client relationships, and mentor peers with thought leadership.

Qualifications

• Minimum 5 years in a consultancy or agency setting developing brand strategies.
• Bachelor’s degree in marketing, communications, or a related field.
• Solid grounding in branding concepts: branding, positioning, segmentation, consumer behavior.
• Advanced strategic thinking for nuanced market dynamics.
• Strong research methodologies and translating insights into recommendations.
• Creativity, writing, and a drive to push brand storytelling.
• Exceptional written, verbal, and presentation skills.
• Ability to articulate ideas clearly and persuade stakeholders.
• Comfort building consensus and collaborating across org levels.
• Familiarity with marketing tech tools incl. social, SEO, CMS, and AI.

Responsibilities

• Lead market research and analysis to uncover brand opportunities.
• Own brand positioning and messaging across client projects.
• Develop strategic brand and communications plans aligned with business goals.
• Summarize complex ideas into compelling client presentations.
• Write briefs and creative concepts to guide campaigns.
• Collaborate with design, UX, data, tech and content teams.

Skills

Brand strategy

Market research

Brand identity

Audience segmentation

Positioning

Storytelling

Cross-functional influence

Client relationships

Executive communication

Generative AI tools

Education

Bachelor's degree in marketing or related field

Tools

Social media management

SEO

CMS

Generative AI tools

Job description

One North is seeking a Senior Brand Strategist to guide a team of brand thinkers across mid- to large-scale client programs in the Chicago area or remote across the U.S. You will own market research, positioning, and strategic planning, translating insights into compelling brand narratives.

In this role you’ll influence design, UX, data, and content teams, build strong client relationships, and mentor peers with thought leadership.