Senior Brand Marketing Lead — Planet-Friendly Campaigns

Remote; San Francisco (CA); Remote; USD 120.000 - 145.000; Vollzeit

Benefits dieser Stelle

Health benefits

Stock options

Generous PTO

Paid holidays

Civic engagement days

Parental leave

401k

Development stipends

Remote work reimbursements

Discounts

Zusammenfassung

Blueland is seeking a Senior Brand Marketing Manager to shape and bring to life major brand initiatives, from campaigns and product launches to partnerships, creators, PR moments, and activations. This cross-functional role pairs strategic thinking with disciplined execution.

You’ll turn ambiguous opportunities into clear strategies and drive them from concept to impact, collaborating with Creative, Growth, Social, PR, and Product teams.

Qualifikationen

• 4–6+ years of experience in roles requiring strategic thinking, ownership and cross-functional execution.
• Ability to independently own complex projects from ambiguous starting points to execution.
• Strong strategic and structured thinking with the ability to translate problems into clear recommendations and action plans.
• Excellent brand and consumer intuition, interest in brands, culture, creators and resonant ideas.
• Outstanding project management, managing multiple workstreams and deadlines.
• Strong written and verbal communication, with ability to brief clearly and influence internal and external partners.
• High initiative and resourcefulness; proactive in moving work forward.
• Curiosity about improving workflows using AI, automation and new tools.

Aufgaben

• Brand Strategy & Storytelling: shape narratives and cross-channel storytelling for product launches, partnerships, and campaigns.
• Campaign & Partnership Ownership: lead hero creator campaigns and collaborations from strategy through execution.
• Execution, Learning & Scale: drive cross-functional projects with clear priorities, processes and templates for scale.

Kenntnisse

Strategic thinking

Ownership

Structured thinking

Brand intuition

Project management

Communication skills

Initiative

AI & automation awareness

Jobbeschreibung

Blueland is seeking a Senior Brand Marketing Manager to shape and bring to life major brand initiatives, from campaigns and product launches to partnerships, creators, PR moments, and activations. This cross-functional role pairs strategic thinking with disciplined execution.

You’ll turn ambiguous opportunities into clear strategies and drive them from concept to impact, collaborating with Creative, Growth, Social, PR, and Product teams.