Senior Brand Manager: Growth & Analytics

Mars Incorporated in; Chicago (IL); On-site; USD 108,000 - 149,000; Full time

Benefits offered by this job

Mars University

Company bonus

Competitive benefits

Job summary

Mars Incorporated in Chicago seeks a Senior Associate Brand Manager to support brand/season initiatives, lead cross-functional teams, and drive analytics, planning, and activation tracking for the business. You will help develop brand strategy and execute marketing activities to meet brand and season targets.

Ideal candidates have a Bachelor's degree, 3+ years in Marketing (CPG preferred), strong presentation skills, and a bias toward action.

Qualifications

• Bachelor's degree required; MBA preferred.
• 3+ years Marketing work experience, preferably in CPG.
• Strong communication skills for presentations at all levels.
• Excellent interpersonal skills; influence without authority.
• Analytical: comfortable mining and interpreting data.

Responsibilities

• Analyze brand performance and category trends to improve plans.
• Influence brand strategy and growth opportunities using data.
• Monitor advertising and promotions budgets.
• Evaluate activities and extract actionable insights.
• Execute marketing plans with cross-functional collaboration.
• Develop and track growth levers (price-pack, reach+).
• Collaborate with Sales on customer calls and forecasting.

Skills

Bachelor's degree

MBA preferred

Marketing experience

Strong communication

Interpersonal skills

Analytical skills

Project management

Bias toward action

Resilient problem solver

Education

Bachelor's degree

MBA preferred

Job description

Mars Incorporated in Chicago seeks a Senior Associate Brand Manager to support brand/season initiatives, lead cross-functional teams, and drive analytics, planning, and activation tracking for the business. You will help develop brand strategy and execute marketing activities to meet brand and season targets.

Ideal candidates have a Bachelor's degree, 3+ years in Marketing (CPG preferred), strong presentation skills, and a bias toward action.