Senior Brand Manager, Babybel Growth & Impact

Bel Group; Chicago (IL); Hybrid; USD 110,000 - 160,000; Full time

Benefits offered by this job

PTO from Day 1

Medical, Dental and Vision Benefits

401k Match

Job summary

Bel Brands is seeking a Senior Brand Manager for Babybel in Chicago. The role leads strategic development and execution of key business initiatives to drive growth, working with Global Marketing, Innovation, Insights, Finance, and Sales.

This hybrid position requires strong leadership, cross-functional collaboration, and a track record in brand marketing within a matrix organization. The candidate will drive core strategies, enroll leaders at all levels, and partner with cross-functional teams

Qualifications

• Minimum 7 years of progressive CPG Brand Marketing experience.
• Experience managing multiple projects in a fast-paced, growth-focused environment.
• Proficient in POS and panel data analysis (Nielsen/IRI).
• Prior agency management including media, creative, and public relations.
• Experience overseeing Shopper Marketing and omni-channel tactics.
• Experience managing a marketing budget.
• Ability to tell a clear, compelling story to diverse stakeholders.
• Independent and proactive contributor in changing/ambiguous situations.
• Strong written and verbal communication; leadership and collaboration.
• Experience coaching an Associate Brand Manager is preferred.

Responsibilities

• Develop US Brand Strategy and local positioning with cross-functional input.
• Lead creative campaigns and manage agency partners for media activations.
• Monitor P&L performance and implement action plans to hit goals.
• Collaborate with Sales and Supply Chain on GTM planning and route to market.
• Analyze program results and marketplace dynamics to optimize the mix.
• Recruit, develop, and coach brand team members.
• Identify opportunities with Innovation for line extensions and new products.
• Drive cross-functional decision making in a matrix organization.
• Ensure timely, high-quality delivery of key brand initiatives.

Skills

Brand marketing

POS analysis

Panel data analysis

Agency management

Shopper marketing

Budget management

Strategic storytelling

People management

Communication

Tools

Nielsen/IRI data

PowerPoint

Job description

Bel Brands is seeking a Senior Brand Manager for Babybel in Chicago. The role leads strategic development and execution of key business initiatives to drive growth, working with Global Marketing, Innovation, Insights, Finance, and Sales.

This hybrid position requires strong leadership, cross-functional collaboration, and a track record in brand marketing within a matrix organization. The candidate will drive core strategies, enroll leaders at all levels, and partner with cross-functional teams