Senior Brand Designer: Web Experience & Production

Webflow; United States; On-site; USD 163,000 - 195,000; Full time

Benefits offered by this job

Equity in company

Health coverage

401(k) with company match

Flexible vacation

Parental leave

Sabbatical program

Job summary

Webflow is seeking a Staff Brand Designer to bridge brand and web design across marketing surfaces. You will own the experience from concept to production, shaping narrative, pacing, and user engagement, with a strong emphasis on Webflow’s CMS, components, and performance.

You’ll collaborate with Brand Studio to push AI-assisted design and early tooling into production, mentor teammates, and ensure coherence across campaigns, conferences, and product surfaces.

Qualifications

• 8+ years of experience spanning brand design and web design or development.
• Deep, demonstrable Webflow expertise, including complex CMS structures, components, interactions, performance work, and system‑level thinking.
• Active AI fluency: you are already using AI and agentic tooling in real production work.

Responsibilities

• Design the web as Webflow's primary brand surface, shaping pacing, narrative, and flow across journeys.
• Hold technical ownership of Webflow's marketing surface from CMS to publishing workflow.
• Build in production with AI-assisted design and generation, pushing capabilities into real use.
• Mentor designers and marketers, translating complex constraints into clear tradeoffs.

Skills

Brand design

Web design

AI fluency

Portfolio review

Education

BS/BA college degree or relevant experience

Tools

Webflow CMS

HTML/CSS familiarity

JavaScript (familiar)

Job description

Webflow is seeking a Staff Brand Designer to bridge brand and web design across marketing surfaces. You will own the experience from concept to production, shaping narrative, pacing, and user engagement, with a strong emphasis on Webflow’s CMS, components, and performance.

You’ll collaborate with Brand Studio to push AI-assisted design and early tooling into production, mentor teammates, and ensure coherence across campaigns, conferences, and product surfaces.