Senior Brand Designer — Hybrid, AI-Driven Design Systems

Broadridge; New York (NY); Hybrid; USD 110,000 - 130,000; Full time

Benefits offered by this job

Bonus Eligible

Job summary

Broadridge is seeking a Senior Brand Designer in a hybrid role, blending brand design, design systems, and automation to empower marketing across web, email, and campaigns. You will collaborate with marketers, strategists, and developers to build scalable content patterns and maintain design tokens and libraries.

The ideal candidate has 5-8+ years in brand or marketing design, a strong portfolio, and advanced Figma skills to accelerate workflows with AI-assisted tooling.

Qualifications

• Passion for graphic design and a commitment to continuously learning and evolving your craft.
• Exceptional visual design skills, with a strong eye for typography, layout, and composition.
• An online portfolio demonstrating expertise across brand design, marketing, AI-assisted design, and creative automation.
• Experience designing, maintaining, and evolving design systems.
• Understanding of B2B tech marketing, ideally on a global/regional scale
• Demonstrable experience incorporating AI-assisted tools to accelerate creative workflows, content creation, and production.
• Advanced proficiency in Figma, including Auto Layout, Variables, Components, Design Tokens, Libraries, and Prototyping.
• Excellent communication, collaboration, and time management skills.
• Ability to work full-time in a hybrid environment, Monday through Friday, aligned with U.S. Eastern Time business hours.

Responsibilities

• Create world class designs that support marketing across web, campaigns, email, social, and emerging channels
• Support the systems that power our digital experiences by developing scalable patterns, reusable components, and content frameworks
• Contribute to our design system by creating and maintaining component libraries, templates, variables, design tokens, libraries, and supporting documentation.
• Partner with developers to ensure seamless implementation between design and production.
• Help improve creative workflows and content generation through reusable templates, AI-assisted tools, and scalable design practices.
• Manage projects independently while collaborating effectively across cross-functional teams.

Skills

Graphic design

Visual design

Figma

AI-assisted design

Design systems

Brand design

Marketing understanding

Communication

Time management

Education

Bachelor’s degree in Graphic Design/Visual Communication

Tools

Auto Layout in Figma

Variables in Figma

Components in Figma

Design Tokens in Figma

Libraries in Figma

Prototyping in Figma

Job description

Broadridge is seeking a Senior Brand Designer in a hybrid role, blending brand design, design systems, and automation to empower marketing across web, email, and campaigns. You will collaborate with marketers, strategists, and developers to build scalable content patterns and maintain design tokens and libraries.

The ideal candidate has 5-8+ years in brand or marketing design, a strong portfolio, and advanced Figma skills to accelerate workflows with AI-assisted tooling.