Senior Brand Designer — Visual Systems and Storytelling

Content Creators; California; Hybrid; USD 125,000 - 190,000; Full time

Job summary

Sift is seeking a Visual Designer to own and evolve our external visual identity across our website, campaigns, sales materials, and product storytelling. You'll translate complex technical concepts into clear, compelling visuals that help engineers and decision-makers understand our platform.

This is a hands-on role with significant creative ownership. You'll work closely with Marketing, Sales, Product, and leadership to build a consistent, recognizable brand while executing the day-to-day

Qualifications

• 3+ years of professional experience in visual, brand, or marketing design, with a strong portfolio demonstrating high-quality execution across multiple formats.
• Experience designing for B2B technology companies, ideally including complex or technical products.
• Strong visual design fundamentals, including typography, composition, color, layout, and information hierarchy.
• Ability to translate abstract or technical concepts into clear, engaging visuals and compelling visual narratives.
• Experience designing across multiple marketing channels, including websites, digital campaigns, presentations, and sales materials.
• Proficiency in Figma and experience building reusable components, templates, and brand systems.
• Ability to independently manage design projects from concept through production, with strong attention to detail and consistency.
• Strong communication and collaboration skills, with the ability to explain creative decisions, incorporate feedback, and work effectively with cross-functional teams.

Responsibilities

• Own the design and execution of Sift's external-facing materials, including website graphics, landing pages, campaigns, social content, presentations, and sales collateral.
• Translate complex technical products and concepts into clear visual narratives, diagrams, illustrations, and product explainers.
• Maintain and evolve Sift's visual identity, ensuring consistency and quality across digital, print, and presentation materials.
• Develop scalable brand systems, templates, and reusable assets that enable the Marketing and Sales teams to move quickly without sacrificing quality.
• Partner with Product Marketing, Sales, and Product to understand technical capabilities and communicate them effectively to engineering and business audiences.
• Collaborate with external agencies and contractors on larger creative projects, providing direction and ensuring consistency with Sift's brand.
• Own projects from initial concept through final production, balancing creative quality, business priorities, and deadlines.

Skills

Visual design

Brand design

Marketing design

Portfolio

Brand systems

Cross-functional collaboration

Typography

Information hierarchy

Tools

Figma

Job description

Sift is seeking a Visual Designer to own and evolve our external visual identity across our website, campaigns, sales materials, and product storytelling. You'll translate complex technical concepts into clear, compelling visuals that help engineers and decision-makers understand our platform.

This is a hands-on role with significant creative ownership. You'll work closely with Marketing, Sales, Product, and leadership to build a consistent, recognizable brand while executing the day-to-day