Senior B2B Paid Acquisition Lead

Superhuman; United States; Hybrid; USD 150,000 - 210,000; Full time

Benefits offered by this job

Excellent health care

Disability and life insurance

401(k) matching

Paid parental leave

Paid time off & holidays

Home office stipend

Job summary

Superhuman is seeking a Group Manager, Acquisition Marketing (B2B) to lead and scale our paid acquisition across Commercial, Education, and Enterprise segments. This hybrid role combines strategic vision with hands‑on execution to drive efficient growth and revenue outcomes.

You will own end‑to‑end B2B paid acquisition, translate audiences into media plans, forecast impact, and partner with Demand Gen, Lifecycle, Sales, and Product Marketing to align targeting and messaging.

Qualifications

• 8–10+ years of experience in digital or performance marketing.
• Deep B2B acquisition and full‑funnel media strategy expertise.
• Hands-on media buying, testing, and attribution.

Responsibilities

• Own execution of B2B paid acquisition campaigns end‑to‑end.
• Translate audiences into media plans with channel mix and budget pacing.
• Build growth forecasts tied to revenue targets, CAC, and ROI.
• Lead strategy across Paid Social, Display, Video, Paid Search, 6sense, LinkedIn, YouTube.

Skills

B2B paid acquisition

Full-funnel media strategy

Forecasting & ROI

SQL

Team leadership

Tools

SQL

Job description

Superhuman is seeking a Group Manager, Acquisition Marketing (B2B) to lead and scale our paid acquisition across Commercial, Education, and Enterprise segments. This hybrid role combines strategic vision with hands‑on execution to drive efficient growth and revenue outcomes.

You will own end‑to‑end B2B paid acquisition, translate audiences into media plans, forecast impact, and partner with Demand Gen, Lifecycle, Sales, and Product Marketing to align targeting and messaging.